WOMMA Releases Perspective on Privacy to Help Brands Protect Their Consumers

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The Word of Mouth Marketing Association (WOMMA) recently released its Perspective on Privacy, a draft of preliminary recommendations designed to help brands incorporate privacy protections into their company's culture. The recommendations in the Privacy Initiative are drafted as aspirational core principles, and will not be mandated or required guidelines for the industry.

Some of the Recommendations include...

Please see full article below for more information.

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Published In: Communications & Media Updates, Consumer Protection Updates, Intellectual Property Updates, Privacy Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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