The World Cup: Social Media Training Separates the Winners from the Losers

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Did you know that the World Cup is the most watched sporting event in the world? Marketers have been hearing that this World Cup will be “the most social sporting event in history,” and preparing accordingly. (I personally find that title a little ridiculous, because considering that social media hasn’t been around that long, it shouldn’t be all that hard to be the most social sporting event EVER. But I digress.)

Digressions aside, the opportunities for social media marketing are unmistakable. Yet with great opportunity for success comes great opportunity for embarrassment.

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Topics:  Compliance, Social Media, Training

Published In: General Business Updates, Communications & Media Updates, Labor & Employment Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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