Like so many things in life, monitoring email marketing metrics and deriving valuable strategic information from that data isn’t really all that difficult, it just takes a little effort and persistence. In speaking with LXBN TV following her session at The Hildebrand Institute and West LegalEdcenter’s Social & Digital Media for Law Firm’s forum, Bull Houser Marketing Director Lynn Foley explains what metrics law firms should start looking at, what analytics tools she recommends and what to do with the data once you have it.
Published In: Law Firm Marketing Updates, Law Practice Products & Services Updates
DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.
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