Protecting Athletes' Identities in Video Games


Competitive sports have served as source material for video game developers since the dawn of the video game industry. Recent improvements in appearance and game play capability are highly enjoyable for the gamer, but they have also ushered in an entire host of potential legal issues for video game producers and the athletes depicted in the games. One of the most obvious legal issues implicated is the extent of an athletes’ right of publicity.

This article discusses the value of a professional athlete’s identity, the inadequacy of the extant system designed to protect that value, and the revisions necessary to improve California's “Right of Publicity” statute.

LOADING PDF: If there are any problems, click here to download the file.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Seth Reagan | Attorney Advertising

Written by:


Seth Reagan on:

Popular Topics
Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*By using the service, you signify your acceptance of JD Supra's Privacy Policy.

Already signed up? Log in here

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.