Legal Business Development: Know Where You Are Going


I was working with a client today and I gave her an assignment to make a list of relationships that could help her in developing business. She asked... "you mean that could give me business?" And I realized that to me the distinction is very clear, but that I should define it.

There are many circles in which we have relationships and in each of those there are different ways that people could help us develop business.

First, let's explore the ways...

• Obviously there is the category of a client that has the authority to send us work.

• There is the person that can recommend to someone that they call you.

• There is the individual or group that has influence over what a larger group of people might think... like clergy or an executive director of an organization.

• There are suppliers that can help make you look good... you get work, they get work.

• There are people that you can learn from... to be a better lawyer, business person or business developer.

Please see full article below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Paula Black, Paula Black & Associates | Attorney Advertising

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