Why technology and social media need to be integrated into your branded legal marketing strategy


Change is happening faster than EVER…

Five years ago, Twitter, YouTube, Facebook, JD Supra and the iPhone didn’t exist. Today Facebook has 350 million members; Twitter - 30 million; and Hulu having surpassed Time Warner Cable, is the second largest “channel” in America.

We all know technology has profoundly impacted consumer behavior. Smartphones brand loyalty is a prime example. Smartphones empower us to comparison shop on the basis of price at the point of sale. Not to mention a shopping experience at any Apple Store is just a “Tech & Customer Care Heaven”…

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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