At the American Society of Trial Consultants annual conference in New Orleans last week, I had the opportunity to be on a panel discussion about social media and blogging for the legal profession. There, I saw one of the best presentations for trial attorneys I have seen in years: “What Trial Lawyers and Consultants Can Learn From Songwriters.” This entertaining and useful presentation showed how to bring the art of songwriting and storytelling to the courtroom by identifying a theme and a hook for your case.