Strong relationships with clients, potential clients and referral sources is one of the important foundations of business generation for lawyers. While marketing is essential because it establishes and reinforces your particular niche in the marketplace, it is generally insufficient by itself to build a law practice.
If you wine and dine your prospects, you better make sure to have a large marketing budget. But even if you do not have a big budget for relationship building, there is a lot that you can do to generate legal work.
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