Remember the law practice of your dreams?
Did it include the constant worry of finding and engaging new clients?
Starting over with a zero balance sheet every month and working yourself to death to market and manage your…more
By the time I sold my firm, I was doing very little of the day to day activities of the business myself, which meant I only had to work 2-3 days a week.
Nice, right?
Yes, very nice. But, there are some times and some…more
Take a moment and consider the following:
1. What drives me?
2. What is my purpose for being a lawyer?
3. What is my purpose in life?
4. Am I happy?
5. Why did I go to law school?
6. Am I making a difference in…more
In last week’s Law Business Briefing Memorandum, we discussed strategies you can implement before each live event to boost your effectiveness and generate higher turnouts than ever before.
If you missed that article, I…more
If you enjoy speaking and are decent up in front of a crowd, your marketing plan should include regular speaking engagements from which you'll be able to convert attendees into clients.
Too many lawyers aren't using speaking…more
The results of our 2009 legal marketing/ law practice survey are in and the responses are sadly indicative of our industry as a whole.
According to the results, you are frustrated and tired of begging for business and…more
So you've made the decision to start a local marketing mastermind collaborative with the goal of increasing leads and slashing marketing costs for your law firm. Great!
Now what?
Well for starters, you'll need to invite a…more
If you do not have a collaborative relationship with complimentary professionals in your town or community, you are missing out on the best way I know of to reduce your marketing investment (of time and money) and increase your…more
In continuing our series on client engagement in this week’s Law Business Revolution Briefing Memorandum, we are covering how your intake process (or lack thereof) affects the number of prospects—and eventually paying…more
If you’re like most lawyers, your marketing budget runs on average of $2,000- 4,000 a month. This might include everything from direct mail to email marketing, Google adwords campaigns, ads in local publications or seminars…more
Before I share with you my 3 simple steps to kickstart your creativity without making the trek to Burning Man, let me quickly make the case for why you must infuse your business with your creative juices.
In the new…more
The doom and gloom news about the economy has you convinced that the reason you are struggling is because of the downturn. And perhaps as a result, you’ve resigned yourself to less income, less profit, and less clients. Don’t…more
Are you sick of working 15 hour days? I’ll show you how to STOP once and for all!
As attorneys, we are all pretty much type-A perfectionists with control issues, right?
While that personality has pushed us to excel, it…more
As lawyers, we advise our clients on how to keep their assets safe from lawsuits. And yet so many of us are like the cobblers kids who wear no shoes and have not set up our own business in the right way to protect our own…more
If you’ve been racking your brain about marketing your law firm and how to bring in more business from referral sources other than your clients in 2010, here’s my very best recommendation:
Create a local marketing mastermind…more
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