Ari Kaplan – Ari Kaplan Advisors

Practice/Organization Description

Ari Kaplan is the author of The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking and Business Development (Thomson-West, 2008), which the New York Law Journal called “a must-have treasure box of marketing ideas.” He practiced law with large firms in New York City for nearly 9 years and has been recognized in the Wall Street Journal's Law Blog, the Houston Chronicle, the Chicago Tribune, the ABA Journal, Above the Law, the National Jurist, the Chicago Lawyer, the California Recorder, the Miami Herald, the New York Post and other publications.

As the principal of Ari Kaplan Advisors, he addresses professionals internationally about the mechanics of getting published and dynamic networking. He has published over 150 articles, served as a legal commentator for CNET Radio and has been interviewed on CNN. He received Apex Awards in 2007, 2008 and 2010 for feature writing and was named a "Law Star" by LawCrossing.

He has spoken at law firms, law schools and bar associations nationwide, including as a keynote speaker at the 2010 ABA Techshow, the National Association of Law Placement's Professional Development Institute, the Louisiana State Bar Association's 2nd Annual Solo & Small Firm Conference, and the 2nd Annual International Litigation Support Leaders Conference, among others.

Kaplan serves as a law-related ghostwriter for a number of companies, firms and individuals in the legal industry preparing their white papers, client alerts, and customer research. He holds the number one Google ranking for 'legal technology ghostwriter' and the top individual ranking for 'law-related ghostwriter.'

Bar Admissions

New Jersey, 1997

New York, 1998

Washington, DC, 1999


Boston University, BA, Magna Cum Laude (1993)

George Washington University Law School, JD (1997)

Professional Associations & Memberships

Member, American Society of Journalists and Authors

Member, Association of Continuing Legal Education

Honors and Awards

2010, Apex Award (Feature Writing)

2008, Apex Award (Feature Writing)

2007, Law Star, LawCrossing

2007, Apex Award (Feature Writing)


United States

Areas of Practice
  • Business Development
  • Legal Marketing
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