Attorney Rankings LLC

5 Ways to Create Law Firm Link Bait

Building links to a website is where lawyers can get the best return on their time and/or money. You can only submit to so many directories before a different strategy is in order. Here are 5 tips lawyers can use to bring the…more
| Law Firm Marketing

Search Queries and Link Building Opportunities for Lawyers

Finding sites on the web for link building opportunities can be tricky. Lawyers might have an idea of what organizations or individuals they want to target but not know how to find a good list to work from. Google has a lot of…more
| Law Firm Marketing

Adding SSL to Your Lawyer Website

Google announced last year (quite blatantly) that it would favor sites (all else being equal) that were secure for their users. That means that if two attorneys are competing for position in search and they are both optimized…more
| Law Firm Marketing

The Attorney’s Technical Audit Checklist

Optimizing a site for search involves many tasks and it is easy to lose sight of what you are doing. Having a checklist to refer to saves time. Lawyers can find really great audit check lists all over the web and this one is…more
| Law Firm Marketing

Recommended SEO Tools for Lawyers

Optimizing a website for search is a long, tedious and very detailed process. It is important for lawyers doing their own SEO to use tools to keep track of how optimization projects are going. There are free tools, paid tools…more
| Law Firm Marketing

Tips for Finding a Good Law Firm Web Design Firm

Having a website designed and built is a lot like building a home. There is more than one way to accomplish the project and many people claim they can do it well. It used to be that lawyers did not have to put a lot of thought…more
| Law Firm Marketing

PPC Negative Keyword Suggestions for Lawyers

Negative keywords in AdWords have a huge bearing on your quality score and overall ad performance. The quality score in AdWords can influence how much you pay for clicks as well as where your ad ranks in Google search results. …more
| Law Firm Marketing

15 Inbound Link Strategies for Lawyers

Inbound links remain an important factor for ranking a website. Building links is also one of the most challenging optimization tasks because it takes a lot of time and sustained effort to be successful. Fortunately there is…more
| Law Practice Products & Services, Law Firm Marketing

A Technical Audit Checklist for Lawyers

It’s important for lawyers to have a road map for accomplishing their SEO goals. A technical audit is essentially an inventory of common website elements that should be optimized both on and off a website. Lawyers can use this…more
| Law Firm Marketing

Keyword Planner for Lawyers

f you’ve ever used the Google Keyword Tool, you might have heard the search giant is replacing it with the new and improved Keyword Planner. The changes make it easier for AdWords users to identify and group keywords for their…more
| Law Firm Marketing

How to Become a Super Lawyer

A consistent theme for marketing on the web is that you must establish trust. That is, you must build trust with the third party websites like Google who help you get found online and also with the visitors that come to your…more
| Law Firm Marketing

Paid Law Firm Website Directories

Below is a list of paid lawyer website directories we have found. This is a curated list that will continue to expand as our research continues…more
| Law Firm Marketing

Anchor Text for Lawyers – Controversy, Importance and Responsibility

Linking is an important part of attorney SEO. One of the best ways to ensure that you link relevant content on your own webpage is to add hyperlinks to your site. Adding these hyperlinks can be best done with anchor text. Anchor…more
| Law Firm Marketing

Law Firm PPC Campaign Analytics Used for SEO Optimization

Many attorneys choose to run a pay-per-click (PPC) campaign in addition to their own SEO practices. While both types of campaigns have their merits, each function more efficiently when combined with the other. The most…more
| Law Firm Marketing

Algorithm Penalty Recovery Tips for Lawyers

Google’s Panda and Penguin updates have changed the way search engines function. Unfortunately, those changes have also been accompanied by massive penalties to some law firm websites; around 12% of all search traffic was…more
| Law Firm Marketing
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