PeopleLinx, Inc.

1835 Market Street Suite 1105
Philadelphia, PA 19103, United States

Contact: Bill Conn, Director of Marketing

  • 267-773-7320

How to Use Social for the Challenger Sale

The Corporate Executive Board (CEB) held its annual Sales and Marketing Summit in Las Vegas last week, and the PeopleLinx colors were flying. We sponsored our signature photo booth (always a favorite) and talked with dozens of…more
| Law Firm Marketing

Social Selling Applications Go Corporate

When social networking applications started out over ten years ago, they were for individuals to communicate about their personal life. Individuals created networks of friends/connections/followers and shared posts about their…more
| Law Firm Marketing

Why B2B Companies Should be on Facebook

I belong to a bunch of B2B marketing and sales online forums, and one question that comes up constantly, is: Should B2B companies be on Facebook?…more
| Law Firm Marketing

Social Selling in the Insurance Industry: My Takeaways from LIMRA/LOMA Social Media ’14 Conference

It’s the dawn of a new day for social in the insurance industry. I spent last week at LIMRA/LOMA’s Social Media conference in Boston. I always like LIMRA events. As an industry association, LIMRA convenes a high-powered…more
| Communications & Media Law, Insurance

Social Selling Survey — We Asked, You Answered

We’re always interested in how enterprises view social selling. So following a recent PeopleLinx webinar, we surveyed participants on the benefits and challenges of social selling. Here’s what you told us..…more
| Law Firm Marketing

Activity Feed: LinkedIn Taketh, LinkedIn Giveth Back

The Mysterious Disappearance of the LinkedIn Activity Feed The LinkedIn activity feed is back. Last December, LinkedIn quietly removed the activity feed from each user’s profile. The activity feed sat just below…more
| Law Firm Marketing

How the Elite Consulting Firms Use Social Networks

How do the elite consulting firms and Big 4 accountancies use social networks? The answer may surprise you. Here at PeopleLinx, we help several top strategy consulting and Big 4 accounting firms with their employees’…more
| Law Firm Marketing

A Content Marketer’s Guide to the New Twitter

You’ve learned the importance of your profile from Facebook and LinkedIn. Now you’ll see it on Twitter, too. Twitter’s new photo-centric redesign places a great deal of emphasis on your profile. Visuals have been growing…more
| Law Firm Marketing

3 Things Every Employee Should Do on LinkedIn and Twitter [INFOGRAPHIC]

Despite the enormous membership on LinkedIn and Twitter, it’s amazing how many people don’t know how to use them. If I had a dime for every time someone said to me “I’m on LinkedIn but I don’t really know what I’m doing” or “I’m…more
| Law Firm Marketing

LinkedIn and PeopleLinx: Two Great Scores that Go Great Together

LinkedIn is releasing tools which assign scores to brands based on their content marketing efforts. It’s a cool new feature, and very different from the PeopleLinx scoring tool. Put the two together, and you’ll get an…more
| Law Firm Marketing

[LinkedIn] Retiring Products & Services Tab, But It’s OK

I have to admit, I was initially bummed when LinkedIn announced they will be retiring the Products and Services tab from Company Pages. Our company page has almost become a mini product website. We’ll still be able to edit the…more
| Law Firm Marketing

How to Reject a LinkedIn Request Without Embarrassing Yourself

The social web is all abuzz with a story today about a LinkedIn interaction that went horribly wrong. A job-seeker asked to connect on LinkedIn with the operator of a Cleveland job board. The response was not only negative but…more
| Law Firm Marketing

6 Ways Content Marketers Should Use LinkedIn Publishing

LinkedIn is about to become the world’s biggest publishing platform. What does that mean for your content marketing strategy?…more
| Law Firm Marketing

FFIEC Releases Social Media Guidance for Financial Institutions

The Federal Financial Institutions Examination Council (FFIEC) has issued guidance for financial institutions’ use of social. According to the FFIEC, the guidance is advice and does not enforce any new obligations on financial…more
| Communications & Media Law, Finance & Banking

How and Why to Launch LinkedIn Showcase Pages

At first glance LinkedIn Showcase pages appear to be the same as the company pages we all have come to recognize. What’s the difference?…more
| Law Firm Marketing
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