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Winthrop & Weinstine, P.A.

Oreo: interactive food, interactive brands

Oreo consistently receives media attention and accolades for their use of non-traditional media. They have created numerous memorable advertising moments through their twitter account. The stand out is of course their Super Bowl…more

| Communications & Media Law

Uncomfortable Medical Advertisements

The colonoscopy has been the butt of jokes among medical procedures for a long time, but it is actually no laughing matter, as the Minnesota Department of Health’s Sage Scopes graphic billboard campaign reveals..…more

| Communications & Media Law

Memes Attack

A recent lawsuit combines a number of things that are surely ruining today’s youth: internet memes, the Nintendo DS, and side-scrolling video games (actually, that last one ruined my generation. Thanks Super Mario Bros., Contra…more

| Art, Entertainment, & Sports Law, Communications & Media Law,...

The INTA “Trademark Bullying” Straitjacket

This past week I’ve been pondering a question of great importance: When might a straitjacket double as a life vest? The answer actually arrived last Monday during INTA’s “The Ethics of Trademark Bullying” panel discussion at the…more

| Communications & Media Law, Intellectual Property

Perennial Legislative Bloomers

Certain issues come up year after year in the Legislature in the form of unsuccessful proposed bills, with the consistency and reliability of perennial blooms. Some come remarkably close to becoming law. Former State…more

| Commercial Law & Contracts, Criminal Law, Elections & Politics

JCPenney: One ad worth a thousand apologies?

When I hear “JCPenney,” I think of trips to the mall with my mom, annual Christmas catalogs the size of a brick filled with a toy section that kept me occupied and quiet for at least thirty minutes, and my prom dress. Nothing…more

| Communications & Media Law

Updated Form I-9

Beginning May 7, 2013, all employers must begin using the new Employment Eligibility Verification Form I-9, with a revision date of March 8, 2013. Employers who fail to use this new form beginning on May 7, 2013, may be subject…more

| Labor & Employment Law, Immigration Law

It’s Raining Fluid Trademarks

So-called “fluid” trademarks are gaining a recent downpour of attention – on Monday INTA wrote about them in the Daily News distributed in Dallas at INTA’s 135th Annual Meeting, it also held a panel discussion on the topic the…more

| Communications & Media Law, Intellectual Property

Rapala Billboard Ads Continue to Engage

It’s that time of year again. The fishing opener in Minnesota is upon us this coming Saturday, so Rapala is sporting its new billboard advertisement…more

| Communications & Media Law, Intellectual Property

The Cost of Convenience: charging for online contributions

On May 7, 2013, the Minnesota Campaign Finance and Public Disclosure Board (“Board”) will consider an advisory opinion request submitted on behalf of Democracy Ventures, Inc., d/b/a Democracy.com. The organization is seeking…more

| Business Organizations, Elections & Politics, Finance & Banking,...

OfficeMax’s Rubber Band Ball Brand Symbol

OfficeMax has been sporting its friendly and colorful rubber band ball brand signal on billboard advertising and delivery trucks for some time, but yesterday is the first time I’ve noticed prominent static use of the bouncy…more

| Communications & Media Law, Intellectual Property

The Time Needed to Build a Strong Brand

It’s been a little more than a week, and I still have the FUSE conference on my mind. One of the more entertaining speakers at FUSE was a futurist by the name of Magnus Lindkvist who talked about “The Attack of the Unexpected:…more

| Communications & Media Law, Intellectual Property

Seventh Circuit Holds That Debtor Cannot Circumvent Bankruptcy's...

Unless creditors accept a debtor's plan of reorganization, bankruptcy law requires the plan to provide for the payment in full of creditors before owners of the debtor receive anything on account of their equity interest. This…more

| Bankruptcy, Civil Procedure, Commercial Law & Contracts, Finance &...

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