Cheryl Bame – Bame Public Relations

Client Alerts in a Perfect World, the PR Perspective

In a perfect world, PR professionals would be alerted when a lawyer or team of attorneys starts writing a client alert. That’s because many client alert ideas are generated way before the finished product is posted to a website…more
| Law Firm Marketing

Legal Reporter at Ars Technica Talks Good PR

A big part of the being a resourceful PR professional is staying up-to-date on when reporters move jobs as well as what they want from us in their new positions. Legal PR Advice asked David Kravets, a senior reporter at Ars…more
| Law Firm Marketing

Anatomy of a Memorable Presenter

We all strive to be better public speakers. This article provides some tips on how to create a memorable presentation and develop into a remarkable speaker…more
| Law Firm Marketing

Praise Singers

The best PR platform comes from others singing your praises. Who are your praise singers? They are your contacts that brag about your services, tell positive stories about your amazing contributions in and outside of the…more
| Law Firm Marketing

Lessons in Writing an Internal Memo

The most recent news about Dewey & LeBoeuf teaches us that the internal memo can't be contained to the walls of a law firm. Several high profile media outlets wrote stories based on an internal memo that disclosed important…more
| Law Firm Marketing

Is Your Firm Ready for PR

Many lawyers and law firms want to hire a Public Relations firm to develop a program to expand media coverage and exposure for the firm. This article asks the important questions to help you decide if you or your firm are ready…more
| Law Firm Marketing

The First Responders

Article by Erik Cummins about lawyers who meet a reporter's deadline are more likely to be quoted in the article. And, all of this is done by a PR professional, or what some industries might call a project manager…more
| Law Firm Marketing

Blogs are Magical

This article makes a case for why law firms should consider having a blog. Blogs supplement a firm's marketing and PR programs and in some cases, they provide the most cost effective marketing and PR tools for a firm…more
| Law Firm Marketing

I'm a Celebrity Too!

While some attorneys think they are celebrities, in reality, they are not going to generate as much media exposure as a TV or movie celebrity. There are some exceptions like Gloria Allred, but it's not because of who she is but…more
| Law Firm Marketing

All The News That is Fit to Print

What does it take to get quoted by the media? It takes strategy and the willingness to be at the right place at the right time. And, if you can't do it alone, hire someone to help you identify the cases and issues that the…more
| Law Firm Marketing

Big News in Your World, Not in the Media

Not all news is created equal. Law firms might think a new name or website will generate coverage by the media, but only in special cases may a firm generate press. This article talks about setting expectations for law firms…more
| Law Firm Marketing

Big News in Your World, Not in the Media

Law firm news isn't always considered news to a reporter. This article talks about events that many might consider big news, but will be rejected by the media…more
| Law Firm Marketing

Where is Our Firm Media Policy?

Does your firm have a media policy? It's a document that outlines when you should and should not talk to the media. And, what happens if you speak to the media about a client, and the client learns about the interview. This…more
| Law Firm Marketing

Q&A with Kate Berry from American Banker

What does it take to be a source with a reporter at American Banker? Consumer Finance Reporter Kate Berry offers advice on the types of sources she needs and what a source can do to lose her trust. …more
| Law Firm Marketing

The Complete Package

When working with the media, understand that a reporter needs to tell a story. That includes speaking to more than just an attorney. Offer a client, contacts, facts, research and background, including court documents which…more
| Law Firm Marketing
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Areas of Practice
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  • Legal Marketing
  • Training & Education
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