Cordell Parvin LLC

I learned about client development from making mistakes. That is how I learned this key tip. In client meetings, when you want to add something to what is being said: • Stop • Wait • Listen • Ask another question …more

My friend, Fox Rothschild partner, Mike Maransky recently shared with me that he had recently seen Seth Godin live in New York City. I asked Mike to share his thoughts on the experience. I knew my 36 hour boondoggle at Seth…more

You have likely heard the phrase: I don’t want to have too many eggs in one basket. I actually experienced both the good and the bad of too many eggs in one basket. On the good side, when I generated the most revenue, I…more

It might seem counter-intuitive, but the very best marketing activity you can do to attract clients is to teach them how to avoid the very litigation you would like for them to hire you to do. Why is this effective? • Clients…more

If you are a regular reader, you know that I rarely learned about client service from observing what law firms were doing. I focused on what other service business leaders were doing. I write frequently about the service I…more

Nancy has a bucket list of places she wants to visit and things she wants to do. We checked one item off her bucket list recently when we visited Mount Rushmore. If you ever visit South Dakota, I know you will be impressed with…more

I was interviewed recently using Google + Chat. That was a first for me. I was asked why I left a lucrative and enjoyable law practice to work full time coaching, teaching and helping younger lawyers. The interviewer told me his…more

I love helping law firm associates learn and implement ideas on client development that will pay off for them in the future. I am confident associates in your law firm have little clue what they should be learning and doing now…more

If you had a coaching session with me, what would you want to talk about? This week has been filled with coaching calls. The two most popular agenda items were: 1. How can I make time for client development when I am really…more

Law as a business and law firms have certainly been in the news recently. Just this morning, I read: Business litigators are leaving big law firms for boutiques in the Dallas Morning News. I recently read the New York Times…more

If you are struggling planning your future and starting your client development activities, consider using the principles in Stephen Covey’s book: The 7 Habits of Highly Effective People. I read it when it was first published…more

Did you watch the playoff in the Wells Fargo Championship on Sunday? If not you can read about it in this New York Times article: Fowler Likes His New Label: Champion. The three man playoff included number 1 in the world, Rory…more

We live in a world with lots of lawyers and lots of law firms chasing after fewer clients who have less money to spend on outside law firms. Now, more than ever it is important to differentiate yourself from the many lawyers…more

I coached a lawyer recently who is doing well. I asked what challenges he was facing. His response was: I feel too content. I have seen many content lawyers over my career, but rarely are they willing to admit it. When they…more

Client development is a contact sport. Don’t just rely on email and social media to stay in touch. You actually have to get up from your computer and meet with your clients and referral sources. Here are some tips: 1. Be…more