Donna Erickson – Erickson Marketing, Inc.

This article provides practical suggestions for implementing QR codes in law firms of all sizes. These codes offer a convenient yet inexpensive way to push key messages to clients and prospects, and should be strategically…more

March 9, 2011 By Donna Erickson, President ERICKSON MARKETING, INC. EXCLUSIVELY FOR LAW FIRMS www.EricksonMarketingInc.com 612.669.5548 Donna@EricksonMarketingInc.com QR (Quick Response) Codes (barcodes)…more

Attorneys often neglect to ask current clients for referrals, thereby missing an opportunity. While deciding whom to ask and when and how to raise the question requires some careful thought, treating a client as a potential…more

Fourth Quarter Marketing: Refocus and Get Serious by Donna Erickson Erickson Marketing, Inc. The year is quickly slipping by and you didn't devote the time to client relations and marketing that you had intended. Don't…more

Marketing Insights for Associates: Owning Your Career by Donna Erickson Erickson Marketing, Inc. For associates as well as any lawyer or partner who wants to succeed in marketing. Develop good habits early on Develop…more

First Impressions: Your Professional Appearance by Donna Erickson Erickson Marketing, Inc. Ask any managing partner or law firm marketer about the importance of a lawyer's professional appearance, and get ready for an…more