Practice/Organization Description
Jayne Navarre is the Executive Director of Law Gravity LLC and provides contract-marketing solutions, strategy, and project management for lawyers, law firms, and time challenged marketing departments needing specialized expertise. Special focus on technology, websites, blogs, social media and networking. Learn more at www.lawgravity.com.
What others are saying...
"Jayne's tenure in legal marketing puts her in a very small exclusive club. She offers an experienced viewpoint mixed with current marketing strategies - a unique combination. If you are looking for ideas to grow your practice, she is the one to call" VP Marketing
"Jayne is a true wiz at technology -- she is the "go to" person when it comes to issues regarding all aspects of Web sites. From analytics to optimization, her knowledge in this area seems to be limitless. Jayne is a true leader in this growing field." Legal Marketing Professional
"I am very pleased to recommend Jayne as a recognized leader in the field of law firm marketing. Her creativity, business acumen and leadership qualities place her among an elite group of experts in her field." President of Marketing Company
"Jayne is a very talented and creative individual. She has a clear grasp of her field and knows how to translate it into results. Her work on redesigning my former firm's Web site to better reflect our strategic goals was amazing. In a sophisticated, well supported environment Jayne can work wonders." Managing Partner
"Jayne is my go-to person when it comes to legal marketing and new technology. She gets lawyers, technology and how to bring the two together for a product that actually has weight. I look forward to working with her to add some gravity to the on-line marketing efforts at my firm." Law Firm Director of Marketing
"Jayne is a polished professional and a tireless worker. Her marketing ideas are fresh and creative, and she's always accessible and willing to help --even lawyers like me, who tend to procrastinate on their marketing plans. Jayne's enthusiasm and common sense have inspired me not only to try new methods of business development, but to think of the process in a whole new way --dynamic, thought-provoking, and perhaps most surprisingly, fun." Shareholder at AmLaw100 Firm
Business Profile:
A leading Internet marketing strategist with over 16 years of legal-industry marketing and business development service, I apply sound, ethical and creative strategy to Web communications --including law firm Web sites, social networking, content optimization, search marketing and social media tactics. I help clients achieve success by bringing insight and intelligibility to the rapidly changing Internet landscape enabling them to effectively communicate using the Web and social media.
I understand how lawyers and law firms go to market. I customize services to individual circumstances, budgets and goals.
A frequent speaker at conferences, retreats and Web seminars, I am the author of social.lawyers | Transforming Business Development, 2010 ed., published by Thomson West. A former officer and international director of the Legal Marketing Association, I helped develop two generations of the association's website and strategic technology plan.
Services include: workshops and presentations on social media, reputation management, privacy, policy and professional responsibility, search engine strategy and social media coaching.
