John Reed – Rain BDM

Five Lessons the Holidays Can Teach Us about Business Development and Personal Marketing

From the time we were young, we’ve been exposed to a host of stories with lovable characters that epitomize the spirit of the holiday season. Behind the catchy jingles and clever rhymes, however, are some important messages for…more

Business Development Is Hard: Here Are 6 Ways to Make It Easier

Let’s agree right here, right now – business development doesn’t come naturally to many lawyers. Most attorneys didn’t take any sales and marketing courses in law school (the classes probably weren’t even offered), and…more

10 Traits of Business Development Rock Stars

In the course of our consulting, we’ve talked with a ton of attorneys and other professionals about their practices and the skills needed to build a profitable and sustained book of business. Regardless of practice area, firm…more

5 Personal Marketing Tune-Up Tips

For many of us, self-promotion is uncomfortable, but if you want to grow and sustain your business, personal marketing is a must. Take advantage of the dog days of summer to jumpstart your efforts – and keep them going through…more

Marketing Alternative Fee Arrangements - Rain BDM

Alternative Fee Arrangements (AFAs) are no longer considered "alternative," and will soon be common pricing options for law firms and their corporate and individual clients. But how does a firm, especially one firmly rooted…more
| Law Firm Marketing

A Primer on Law Firm Alternative Fee Arrangements - Rain BDM

Alternative Fee Arrangements (AFAs) are the topic of much discussion in the legal industry today, a conversation being led by corporate clients of all sizes. AFAs are not just fixed-fee and contingency structures - they…more
| Law Firm Marketing

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