Legal marketing hit an inflection point when Pew Internet
Research announced that the No. 1 reason people go online is to view a video. The reason is simple: people collect information visually and prefer to watch an…more
We're definitely in a double-dip recession, and it will affect consumers clients in divorce, credit cards, bankruptcy, real estate, traffic tickets, job discrimination, litigation, immigration, wills and crime…more
A personal marketing plan is a necessity for an attorney's success. The four key elements are client referrals, lawyer referrals, trade and business associations and the Internet…more
Todd Janson v. LegalZoom.com, Inc.
A federal district court, applying Missouri law, ruled in a summary judgment motion, that LegalZoom.com's self-help legal document preparation service is unauthorized practice of law. The service goes beyond self-help because of…more
With G+, lawyers can follow a client, send messages to chosen recipients, and collect information on any topic and share it for business development purposes…more
There is a way for senior partners to spur young lawyers to do business development activities, and even get them to make more
money for you…more
Todd Janson v. LegalZoom.com, Inc.
In a class action lawsuit, plaintiffs allege that LegalZoom's server-based decision-tree software is engaged in the unauthorized practice of law and is a "law business" as defined in Missouri statutes. U.S. District Judge…more
New Jersey Ethics Ruling on Internet...
A website designed to generate leads for 15 bankruptcy attorneys is not an impermissible referral service. However, it violated NJ ethics rules for being misleading by not listing participating lawyers and stating the lawyers…more
Amendment of Rule 7.3 of the Michigan...
Increasing burdens on small law firms, the state supreme court added restrictions on contacting potential clients, and required that "Advertising Material" appear on marketing materials…more
The $50,000 Marketing Makeover that LexisNexis awarded to the 3-lawyer St. Louis firm of Case Rajnoha & Boudreau is a beauty according to 15 criteria…more
Over-the-top competition is forcing lawyers to develop social interactive skills, get out of the office and meet people. Many find clients with the Web and social media, and others profit from business development training…more
More than half of smartphone users say they prefer using their smartphone to access the Internet over using a computer. Law firms must adapt their websites to be viewed on a 2-1/2 inch screen…more
Are you using LinkedIn, video, and QR codes? That's hot! Are you buying yellow pages ads, paying women less, and marketing at the wrong time of day? That's not hot!…more
On social media, the most important presence is on LinkedIn, according to new data. Twitter and YouTube were also viewed as "important." Facebook was not…more
Now you can add the new new Twitter "Follow" button to your website and blog. Also, check out a charting service that displays the growth of your follower fan base…more
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