Babener & Associates

New Video – What Is a “Pay to Play?”

The term “pay to play” is actually a negative term in the direct selling and MLM field. It is used to reference a program which encourages independent distributors to make purchases to qualify for commissions and rank…more

New Video – What’s the Difference between MLM, Network Marketing, Party Plan and Direct Sales?

They all fall under the general umbrella of direct sales. Historically, direct selling only involved direct person-to-person sales, often door-to-door. In the 1950’s, companies such as Amway, Shaklee and Mary Kay introduced to…more

Learn How to Launch a Network Marketing Company at the Starting and Running the Successful MLM Company Conference/What does a network marketing company have to do in order to join the DSA?

Did you miss the February MLM Startup Conference? In attendance were over 100 people, representing 65 companies from 20 states and five countries (Canada, South Africa, Mexico, Brazil, and the United States). The companies in…more

Executives of Network Marketing Companies Attend May 14 and 15, 2015 Starting and Running the Successful MLM Company Conference/What is the importance of DSA membership for network marketing companies

We’ve concluded the February 2015 Conference and scheduled the dates for our next event! The February Conference had in attendance over 100 people, from 65 MLM companies, representing 20 states and five countries (U.S., Canada,…more

Time is ticking! The Starting and Running the Successful MLM Company Conference takes place February 26 and 27, 2015! Register to attend today!

The Starting and Running the Successful MLM Company Conference is just around the corner! For over 27 years we have hosted over 69 national conferences to educate startup and existing MLM company executives. All…more

Happy New Year from the Babener Family! Updates! Plus, First Blog Post of the Year: Network Marketing Myths and MLM “Domination”

Happy New Year from MLMLegal and the Babener & Associates family! We hope you had a fantastic 2014! Here at our headquarters in Portland, Oregon, we have a lot to celebrate! From our long-standing clients to our new arrivals,…more

Are there MLM company programs that help personal and professional growth within the company?

Absolutely. First, it should be noted that this industry boasts some of the best motivational and teaching trainers in the sales business. Just Google “MLM Training” and you will be led to great trainers and systems, such as Zig…more

New Press Release: and Babener & Associates Announces Its 69th National Starting and Running the Successful MLM Company Conference

LAS VEGAS, NV — (Marketwired) — 01/06/15 — For more than 28 years, leading industry experts have educated the executives of starting and existing MLM, direct selling, network marketing, and party plan companies on how to…more

What Is Coding and How Does It Work?

Most modern direct selling plans offer enroller coding bonuses. Historically, a sponsor enrolled a new distributor frontline and was deemed the sponsor. Commissions flowed from this relationship. However, as sponsors became…more

October 2014 MLM Startup Conference Success!

You wouldn’t believe the turnout we had for the October 2014 MLM Startup Conference! Entrepreneurs, executives, founders, and CEOs from 98 direct selling companies registered for the event! Over 160 entrepreneurs registered for…more

What is the Purpose of the “Cancelation” Language on Retail Customer Purchase Forms?

The language on the front and back of a retail customer product form is FTC mandated statutory language for person-to-person sales away from a fixed place of business, of goods or services for household use, of more than $25. It…more

The Origin and Operation of the Famous 70% Rule Explained

The 70% rule derives from the 1979 FTC Amway decision in which an administrative law judge recognized that Amway’s 70% rule helped prevent inventory loading (it is not a retailing rule). Basically, the Amway rule provided: at…more

What It Means When Network Marketers Say “Opportunity”

The word “opportunity” is a generic term for the chance to advance, better one’s economic state, health, social position, etc. However, in the context of direct selling, “opportunity,” in addition to the chance to make money, is…more

What Is the Difference between “Sponsoring” and “Recruiting”?

Although the terms sponsoring and recruiting are often used interchangeably, they actually have two different meanings. Recruiting is the act of searching and soliciting new distributors for the downline sales organization of an…more

Tennessee Recognizes Personal Use in New Legislation

On July 1st, 2014, Tennessee became the latest government/regulatory entity to adopt updated MLM/Pyramid legislation recognizing “personal use” in pyramiding analysis. The Tennessee language is similar to language adopted in…more
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121 SW Morrison Street Suite 1020
Portland, Oregon 97204, United States

Contact: Charity Prater

  • 503-226-6600

Areas of Practice
  • Antitrust & Trade Regulation
  • Business Organizations
  • Commercial Law & Contracts
  • Intellectual Property
  • International Law & Trade
  • Taxation
Number of Attorneys

2-10 Attorneys

This profile may constitute attorney advertising. Prior results do not guarantee a similar outcome. Any correspondence with this profile holder does not constitute a client/attorney relationship. Neither the content on this profile nor transmissions between you and the profile holder through this profile are intended to provide legal or other advice or to create an attorney-client relationship.

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