Nancy Myrland – Myrland Marketing & Social Media

Lawyers, Are You Paying Attention To Video?

Just when you thought it was going to fade into the sunset (okay, who really thought that?), video as a communication tool is continuing to come on strong as a viable, valuable marketing tool for lawyers, legal marketers and law…more
| Law Firm Marketing

Lawyers, It’s Time To Stack The Deck In Your Favor

Do you know anyone like this? They question the need for marketing because they know their clients come from referrals. Their clients tell them regularly that they asked several of their colleagues who they recommend in…more
| Law Firm Marketing

Lawyers, Are You A One-Client Pony?

Most of us have heard of a one-trick pony, right? The dictionary tell us it is: “A person or thing with only one special feature, talent, or area of expertise.” Over the years I have been working in…more
| Law Firm Marketing

ACC: Our Stakeholders Are Beginning To Lose Faith In The Legal Profession [#LMAP3 Recap #2]

Yesterday, I recapped Akin Gump’s Toby Brown’s remarks from the recent #LMAP3 conference I attended in Chicago. Toby and Amar Sarwal, Vice President and Chief Legal Strategist for the ACC (the Association of Corporate…more
| Law Practice Products & Services

Lawyers Have A Hard Time Dealing With Change [#LMAP3 Recap #1]

I just attended the LMA, or Legal Marketing Association’s, 3rd annual P3 Conference in Chicago. It was sponsored by the LMA Client Value SIG, or Shared Interest Group. This year’s co-chairs were Keith Maziarek, Sr. Manager,…more
| Law Firm Marketing

#LetsAskNancy 005: Lawyers, Should You Start A Practice Area Twitter Account?

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. Today’s question was posted in a legal marketing group I am a…more
| Law Firm Marketing

Lawyers, It’s Time. It’s Been Time For A While.

I am finishing three days of attending legal marketing and business development conferences in Chicago. The first was the Legal Marketing Association’s LMA P3 conference. These 3 Ps pf this conference are pricing, project…more
| Law Practice Products & Services, Law Firm Marketing

#LetsAskNancy 004 – Lawyers, How Can You Be More Sticky?

Sticky…hmm, what is that? We’ll get to that in a minute, but let’s talk about the real question behind this, and that is: “How do I go from people visiting my bio or blog posts on my website, to actually developing…more
| Law Firm Marketing

#LetsAskNancy: Lawyers, Why Should You Publish Your Content On Other Sites?

My short answer? Why would you not? The news this week about Facebook adding a new feature called Instant Articles, where major publications and sites, such as The New York Times, Huffington Post, The Atlantic, BuzzFeed…more
| Law Firm Marketing

Hey, Where Did All My Online Friends & Connections Go?

Remember that passionate follower of yours on Twitter that shared everything you wrote? Remember that new connection you made on LinkedIn that seemed interested in what you had to post? Remember that friend that went out of his…more
| Law Firm Marketing

#LetsAskNancy – Lawyers: What Tone Should You Use In Social Media?

One of the questions I am often asked is: “What tone should I use when I post in social media, or when I blog?”…more
| Law Firm Marketing

Lawyers, Are You Guilty of Committing Random Acts of Content?

There is more to content marketing than meets the keyboard. Content marketing, which includes strategy, creation and distribution, is part of carefully thought out marketing and business development strategy. You need to take…more
| Law Firm Marketing

Lawyers: Client Names In Pitches…To List or Not To List?

It is a natural tendency to want to show your past work when pitching new clients. As you know, this is dicey in some jurisdictions. Some don’t allow you to use past results as a predictor of future success, so the way you…more
| Law Firm Marketing, Law Practice Products & Services

The Legal Marketing Event Podcast by Nancy Myrland, Myrland Marketing & Social Media [Video]

Welcome to the launch of my new podcast, The Legal Marketing Event Podcast. I have big plans for us! This is my new marketing and business development podcast for lawyers and legal marketers. Podcasting is, once again, a…more
| Law Firm Marketing

#LetsAskNancy: Lawyers: Client Names In Pitches...To List Or Not To List?  [Video]

#LetsAskNancy is where I answer questions others have about legal and lawyer marketing and business development, including content, social and digital marketing. You have a choice…either listen to this post in the player…more
| Law Firm Marketing
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