For established brands, trademark licensing can be a very lucrative enterprise. It allows the brand to expand its existing markets or venture into new ones with little additional risk or investment. This was not always the case…more
Social media is business media. In 2012, everything from Twitter to Facebook are no longer relegated to the fringe of personal vanity projects. And to wit, company PR, HR, R&D, and every other conceivable department, has…more
When purchasing or selling a copyright one has to understand two major concepts: 1) a copyright is not a single slab of intellectual property, but rather a bundle of rights; and 2) sometimes it makes sense to give notice to the…more
Writing a Data Retention Policy may seem unimportant when there are so many other aspects of running a business that require your attention, but having one in place will save your company lot of time, money, and headache if it…more
Below is a top ten pocket guide for the top 10 laws any operation (social, e-commerce, IP/UGC driven, etc.) needs to be familiar with now and for the foreseeable future. Having this at the ready won’t necessarily make you…more
Many trademark owners delay the filing of their trademarks with the USPTO, only to find that once they are ready to file, someone has already done it. It is a frustrating process which only underscores the importance of early…more
Famous marks qualify for protection under the federal anti-dilution statute, see 15 U.S.C. § 1125(c). In most cases, trademark dilution involves an unauthorized use of another's trademark on products that do not compete with,…more
1. Find Competent Legal Counsel
Mergers and acquisitions is a very specialized legal area. If the counsel you have been using for you business’ matters up to this point is inexperienced in this area of the law, it may be…more
Given the excitement, anxiety, and confusion over when the various provisions of the recently signed JOBS Act will come into effect, we have put together a helpful timeline that shows when the SEC’s rulemaking must be completed…more
On April 5, 2012, President Obama signed into law the Jumpstart Our Business Startups Act (JOBS Act), which makes substantial changes securities laws by making it easier for startups and small businesses to raise funds, stay…more
Originally Given as part of a lecture to the New York State Bar Association on Friday, May 20, 2011.
This outline was provided to the at the New York State Bar Association as a primer for lawyers not familiar with…more
Fashion brands are again making news in trademark jurisprudence. If the holding in the Louboutin case left you wanting more, we bring you Louis Vuitton v. U.Penn and the irreverent world of trademark parodies.
Employers are now on full alert that employee’s online activity in the office and in the home has a direct, often beneficial/often detrimental impact, on the bottom line. And with each day’s headlines new complications and…more
So you want to start your own business and can’t decide whether you want to open a corporation, limited liability company (LLC), sole proprietorship, or partnership? Somewhere in the back of your mind – most likely an imprint of…more
Seller of “Used” MP3’s Avoids Preliminary Injunction.
Controversial purveyor of “used” digital music files ReDigi escaped a crushing blow to its business in early February when a Southern…more
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