Advertising, Class Action | JD Supra Law News

Current Cases: Ford Fusion and C-MAX Hybrid Class Actions

by Audet & Partners, LLP on 4/24/2013

Audet and Partners, LLP is investigating misleading, and potentially illegal, claims made by Ford involving the fuel efficiency of its 2013 Fusion and C-MAX hybrid vehicles. These vehicles were claimed by Ford, both through...more

Johns v. Bayer Corporation: Southern District of California Dismisses “Lack of Substantiation” False Advertising Class Action

by Nicole Skolout | BakerHostetler on 4/19/2013

In false advertising cases involving a wide range of consumer products, including dietary supplements and cosmetics, plaintiffs often allege that the manufacturer does not have adequate scientific “substantiation” for its...more

“All Natural” Suit Against AriZona Iced Tea: Class Decertified and Suit Tossed

by Rebekah Kaufman, Claudia Vetesi | Morrison & Foerster - Private Surgeon... on 4/10/2013

In the world of food misbranding class actions, few cases have yet made it to the merits stage. Companies defending against these claims should accordingly take note of AriZona Iced Tea’s recent win in Ries v. AriZona...more

Abbott Avoids Shake-Up: False Ad Suit over Ensure Dismissed

by Rebekah Kaufman, Gabriela Kipnis | Morrison & Foerster - Private Surgeon... on 3/22/2013

Yet another court has tasked plaintiffs at the pleading stage with providing scientific support for false advertising claims that are based on a product’s alleged failure to deliver its promised health benefits. On Friday, a...more

Is the FTC Decision in POM Wonderful a Game Changer? Only Time (and a Pending Appeal) Will Tell

by Alexis Amezcua | Morrison & Foerster - Private Surgeon... on 3/22/2013

The saga of POM Wonderful, and the ongoing fight over its advertising, is a topic we have covered quite a bit on this blog. While the consumer class action involving POM was recently dismissed, a recent decision by the...more

Repeat Customers Drive Denial of Class Certification in False Advertising Wrinkle Cream Suit

by Natalie Naugle | Morrison & Foerster - Private Surgeon... on 2/12/2013

Neutrogena recently defeated class certification in a case alleging violations of California’s false advertising laws and express warranty claims against the company in connection with the advertisement and sale of its...more

Received an Unsolicited "Spam" Text Message? You Could Be Entitled to Damages

by Audet & Partners, LLP on 2/8/2013

A recent national study suggests that nearly 75% of cell phone users that send and receive text messages have received unsolicited or “spam” text messages advertising or promoting products and/or services. Another study...more

Pfizer’s Motion to Dismiss Successful in Class Action Over Its Probiotic Advertising

by Rebekah Kaufman | Morrison & Foerster - Private Surgeon... on 2/5/2013

It is no surprise to anyone defending against false advertising claims that Rules 8 and 9(b) of the Federal Rules of Civil Procedure are powerful tools to force plaintiffs to articulate with specificity their theory of why...more

Advertising News & Analysis - January 31, 2013

by Thomas Gilbertsen, Jeffrey D. Knowles, Amy Ralph Mudge, Jonathan L. Pompan, Ari Rothman, Gregory J. Sater, Randal M. Shaheen | Venable LLP on 2/4/2013

In this issue: - FTC Robocall Challenge Draws Almost 750 Submissions - Advertising Substantiation Standards: A Brave New World - Robocall, DNC Violations May Annoy FTC Even More Than the Average Consumer -...more

Advertising News & Analysis - January 24, 2013

by Kaveri Arora, Edward Boyle, Michael Bracken, Emilio W. Cividanes, Thomas Gilbertsen, Leonard L. Gordon, Stuart P. Ingis, Jeffrey D. Knowles, Randal M. Shaheen, Daniel Silverman | Venable LLP on 1/29/2013

In this issue: - FTC Studies Alcohol Marketing Practices, Prepares Recommendations - FTC’s POM Decision Provides Food for Thought - 10th Circuit Decision Clarifies No ECPA Liability for Behavioral Advertising...more

Advertising News & Analysis - January 17, 2013

by Kaveri Arora, Roger A. Colaizzi, Thomas Gilbertsen, Leonard L. Gordon, Todd A. Harrison, Jeffrey D. Knowles, Maura A. Marcheski, John Moore, Amy Ralph Mudge, Matthew R. Rabinowitz, more +Ari Rothman, Erin Seder, Randal M. Shaheen, Ralph S. Tyler | Venable LLP on 1/23/2013

In this issue: - FTC Adds New Commissioner - Balance, Clarity Key to Success of Class Action Waivers - FDA’s Proposed Food Safety Rules Focus on Prevention - WhoNu Dueling NAD, CARU Inquiries Would...more

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Advertising › Class Action

Current Cases: Ford Fusion and C-MAX Hybrid Class Actions

Johns v. Bayer Corporation: Southern District of California Dismisses “Lack of Substantiation” False Advertising Class Action

“All Natural” Suit Against AriZona Iced Tea: Class Decertified and Suit Tossed

Abbott Avoids Shake-Up: False Ad Suit over Ensure Dismissed

Is the FTC Decision in POM Wonderful a Game Changer? Only Time (and a Pending Appeal) Will Tell

Repeat Customers Drive Denial of Class Certification in False Advertising Wrinkle Cream Suit

Received an Unsolicited "Spam" Text Message? You Could Be Entitled to Damages

Pfizer’s Motion to Dismiss Successful in Class Action Over Its Probiotic Advertising

Advertising News & Analysis - January 31, 2013

Advertising News & Analysis - January 24, 2013

Advertising News & Analysis - January 17, 2013

Advertising News & Analysis - January 10, 2013

California Federal District Court Dismisses Privacy Class Action For Lack Of Injury

White v. Hollister Co. Illustrates Importance of Individual Questions in Class Certification

Instagram Retreats on Privacy Policy Change but Gets Sued Anyway

Recent Trends in Class Actions for Telephone and Fax Solicitation and Advertising

Recent Trends in Class Actions for Telephone and Fax Solicitation and Advertising

Spam Text Class Action Certified

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