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The Children's Online Privacy Protection Act › Marketing

The Children's Online Privacy Protection Act is a United States federal statute enacted in 1998 to protect children's privacy by regulating what personal information may be collected from... more +

The Children's Online Privacy Protection Act is a United States federal statute enacted in 1998 to protect children's privacy by regulating what personal information may be collected from children's online activity. The law applies to commercial websites and online services directed at children under thirteen years of age and regulates how personal information may be collected, stored or used.

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News & Analysis as of May 24, 2013

FTC Hits Path with $800k Fine, Continues to Make Mobile Privacy a Priority

Reed Smith

Network Interference: A Legal Guide to the Commercial Risks and Rewards of the Social Media Phenomenon (2nd Edition)

by Reed Smith on 1/9/2013

In October 2009, we published the first edition of this White Paper, focusing primarily on social media issues in the United States. The response was overwhelming and far beyond our expectation — clients, friends, press and...more

Looper Reed & McGraw, P.C.

Trends For 2013 In Internet And Marketing Law

by Travis Crabtree | Looper Reed & McGraw, P.C. on 1/4/2013

After looking at the most popular posts from 2012 in our last edition, today we look at what are likely going to be the big trends for 2013 in internet and marketing law. ...more

Morrison & Foerster LLP

Socially Aware: The Social Media Law Update -- Vol. 3, Issue 5 -- December 2012

by Nicholas A. Datlowe, Anna Ferrari, D. Reed Freeman, Jr., Timothy Denny Greene, Jacob Michael Kaufman, Christine E. Lyon, Julie O'Neill, Matthew R Galeotti, Jesse Soslow | Morrison & Foerster LLP on 12/6/2012

In this issue of Socially Aware, our Burton Award-winning guide to the law and business of social media, we examine why social media marketing strategies should be concerned with clearing more than just copyrights; we revisit...more

Carr, McClellan, Ingersoll, Thompson & Horn -...

FTC Issues Mobile App Privacy and Marketing Guidelines for App Developers

by Carr, McClellan, Ingersoll, Thompson & Horn -... on 10/8/2012

The Federal Trade Commission (“FTC”) stated earlier this year in its final privacy report that it is going to focus legal enforcement efforts on privacy and data security law compliance in the mobile space. As a part of this...more

Wilson Sonsini Goodrich & Rosati

FTC Releases Marketing and Privacy Guide for Mobile App Developers

by Wilson Sonsini Goodrich & Rosati on 9/19/2012

On September 5, 2012, the Federal Trade Commission (FTC) released a guide to help developers of mobile applications (apps) observe truth-in-advertising and fundamental privacy principles when developing, offering, and...more

Morrison & Foerster LLP

FTC Issues Guidance for Mobile App Privacy and Advertising; Signals More Enforcement Coming

by Morrison & Foerster LLP on 9/11/2012

On September 5, 2012, the Federal Trade Commission (FTC) published a brief guide to assist developers of mobile applications, both large and small, in complying with truth-in-advertising, privacy, and data security...more

Patton Boggs LLP

FTC Emphasizes Privacy Protections, Truth in Advertising in Business Guide for Mobile App Developers

by Patton Boggs LLP on 9/11/2012

On September 5, 2012, the Federal Trade Commission (FTC) released a new Business Guide for mobile application developers, Marketing Your Mobile App: Get it Right from the Start. This guide is intended to help mobile app...more

Dentons

Mobile Apps in the U.S.: FTC Guidance to Marketers

by Dentons on 9/11/2012

Last month the Bureau of Consumer Protection of the U.S. Federal Trade Commission (FTC) issued guidance regarding the marketing of mobile Apps....more

Loeb & Loeb LLP

FTC Issues Guidelines for Mobile App Developers

by Loeb & Loeb LLP on 9/11/2012

The Federal Trade Commission has published a guide to help mobile app developers comply with truth-in-advertising standards and basic privacy principles when marketing new mobile apps. The guidance is intended for all mobile...more

Mintz Levin - Privacy & Security

FTC to Mobile App Developers: Get Privacy Right from the Start

by Mintz Levin - Privacy & Security on 9/6/2012

Mobile app developers have some unique challenges when it comes to preparation and implementation of privacy policies. But, regulators have made it quite clear that the general privacy laws and regulations apply whether the...more

JD Supra Law News

FTC's "Marketing Your Mobile App: Get It Right from the Start"

by JD Supra Law News on 9/5/2012

Full text copy of Marketing Your Mobile App: Get It Right from the Start, the Federal Trade Commission’s guide to advertising and privacy laws for mobile application developers. From the FTC’s...more

Dentons

Marketing to Kids: FTC Seeks Comments on New Rule

by Dentons on 8/22/2012

The U.S. Federal Trade Commission (FTC) is proposing new rules under the Children’s Online Privacy Protection Act (COPPA). The current COPPA Rules date to 1999, long before the proliferation of advertising networks and...more

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