International Trademark Protection

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[Webinar] International Trademark Searching and Filing Strategies for a Global Economy - April 4th, 12:00pm CT

Attorneys from Brinks' Trademark and Unfair Competition practice group will focus on a hypothetical global launch of a new product, and will discuss strategies for conducting clearance searches and filing trademark...more

Don’t Get TRUMPed By a First-Filer

Reading over this story on Donald Trump’s decades of headaches (and conveniently-timed successes) with the TRUMP trademark and the Chinese Trademark Office, I was reminded, as I always am, of the importance of filing federal...more

[Events] International Brand Protection and Enforcement: Best Practices and Key Insights for the United States, Europe, and China...

Please join us for an interactive roundtable discussion with experienced trademark practitioners from the United States, Europe, and China, offering industry considerations and practical insights on where the laws and...more

Why Should I Register My Trademarks?

If you have a company, a brand, a tagline, a design logo or you offer products or services to the public, you probably have a trademark that should be registered. Many clients, regardless of sophistication, do not register...more

Trademark Opposition In Mexico Entered Into Effect On August 30, 2016

Amendments to the Mexican Industrial Property Law introducing an opposition system for trademarks will enter into effect on August 30, 2016....more

#Trademarks?: Hashtags as Trademarks Revisited

Since our previous article on the emerging issue of trademark rights in hashtags, the use of hashtags in social media marketing has continued to grow. Described as the “ignition keys to a social media keyword search,”...more

POKEMON GO Caught By…POKEMON?

Last week was rough. We went from celebrating America to watching her at her worst. We saw officers shoot two black men in Baton Rouge, LA and Falcon Heights, MN, a black man shoot cops in Dallas, and resulting social...more

China Supreme Court Has Spoken: Long Anticipated Decision on OEMs and Trademark Use

China has been the factory of the world for the past few decades. Countless foreign brand owners have taken advantage of the low-cost manufacturing environment and have flocked to the middle kingdom to source their goods –...more

International News: Focus on Real Estate - April 2016

New UK Requirement to Publish Annual Slavery and Human Trafficking Statement - The United Kingdom’s Modern Slavery Act 2015 requires large commercial organisations operating in the United Kingdom to publish a “slavery...more

Use It or Lose It: IKEA's Trademark Battle in Indonesia

When IKEA opened its first store in Indonesia in late 2014, it wasn't the only IKEA in town. Indonesian furniture company PT Ratania Khatulistiwa registered its IKEA mark (presumably an acronym for Intan Khatulistiwa Esa...more

IKEA Case Highlights the Importance of Prudent Management of International Trademark Portfolios

Last month, the Supreme Court of Indonesia announced its decision canceling two of Swedish furniture giant IKEA’s trademark registrations for its brand name in International Trademark Classes 20 (furniture) and 21 (household...more

Trademark Series: What is “use” of a trademark?

This is a story of what “use” really means. In the internet context, a trademark can be displayed on a website by a Canadian company, and that website can be accessed anywhere in the world. Similarly, a foreign company can...more

European Trademark Reform: The 10 most relevant changes for Trademark Portfolio Management

European trademark law is facing the biggest reform since the introduction of the Community trademark system in 1996. The recently adopted European Trademark Reform will bring substantial changes not only to Community...more

Upcoming Changes to Trademark Prosecution in the European Union

When seeking international protection for one’s trademarks, it can come as welcome news that one can file one trademark application to cover all countries in the European Union. Such trademark applications and registrations...more

Pacifico Defends its Trademark Rights on Canadian Soil

Another intellectual property dispute has arisen in the brewing industry. This time, however, the battle took place on Canadian soil. British Columbia based Pacific Western Brewing (“PWB”) sued renowned Mexican brewery...more

Blog: Should I Protect My Trademark Internationally?

Given the nature of today’s global and online marketplace reality, international trademark protection is increasingly critical. A careful international trademark strategy helps your company expand and leverage your brand and...more

From Phonograph Records to Musical Sound Recordings: USPTO’s Pilot Program May Bring Life to Outdated Registrations

Own a trademark registration covering goods or services that have become obsolete due to technological advances? Does your trademark registration cover content delivered by floppy discs that are now provided as on-line...more

Protecting Your Brands in New Markets: Iran and Cuba

For companies based in the United States, doing business in Cuba and Iran is no longer a completely far-fetched notion. In Cuba, the relaxing of the embargo promises to make this island neighbor of the U.S. available for...more

Trademark Strategies for Start-Up Companies

Most innovative start-up companies appreciate that a sound patent strategy is critical to success in the marketplace, and in making the company attractive to investors and future acquirers. But they overlook the importance of...more

Air Jordan Grounded in China

Michael Jordan is considered by many to be the greatest basketball player of all time. Beyond his five MVP trophies and six NBA championship rings, however Jordan also was the one of the most widely marketed athletic...more

International IP Law: Securing Your IP Rights in Cuba and French Polynesia

CUBA - Six months have passed since President Obama and Cuban President Raul Castro made the historic decision to reestablish diplomatic relations between the U.S. and Cuba. Although Congress has not yet voted to lift...more

IP Owners Beware! A Con Artist May Be Behind that Official-Looking Letter

The World Wide Web promised an infrastructure for the free flow of information. For Intellectual Property (IP) owners, this meant free, instant access to patent and trademark administrative details and status. ...more

MarkIt to MarketTM | April 2015

In This Issue: - I Second that e-Motion: Protecting Motion Marks - USPTO Begins Accepting International Design Applications - Attending INTA Annual Meeting - gTLD Sunrise Periods Now Open - Excerpt...more

Global Trademark Protection — 5 Practical Considerations

When Tim Berners-Lee developed the World Wide Web in 1990 as a tool to share information among specialized researchers, he likely did not anticipate the degree to which his invention would radically change — in just a few...more

All-Star Tips To Avoid Infringement Litigation

Shoes are always in the news. From a fashion standpoint, Nike has made headlines this week, with a re-release of the Classic Cortez running shoe (aka, the Forrest Gump shoe) along with the second edition of the LeBronald...more

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