Millennials Business Development

The term Millennials refers to the "Millennial Generation." The Millennial Generation is the generation following Generation X and consists of individuals reaching adulthood in the early 2000s. The... more +
The term Millennials refers to the "Millennial Generation." The Millennial Generation is the generation following Generation X and consists of individuals reaching adulthood in the early 2000s. The precise birth years for those characterized as Millennials varies depending on the source of the data, but the range is generally defined as those born in the early 1980s to those born in the late 1990s. As a group, Millennials are typically considered more tech-savy, more mobile, more liberal and less religious than earlier generations. less -
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Why Understanding Generational Differences Can Make All The Difference to Your Attorney and Client Relationships

Notes from a fascinating presentation by Heather Morse and Jonathan Fitzgarrald, hosted by the LMA's Bay Area Chapter. The focus: Generational Marketing: Strategies and Tactics for Engagement with Boomers, Gen Xers, and...more

Innovate or Die – Managing Millennials in the Workplace

Millennials have been called the “Me, Me, Me Generation” by Time Magazine; “entitled” by just about everyone; and “slackers” by many managers. Yet, this generation — born between 1980 and 1999 — is comprised of 80 million...more

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