In my previous blog post, I argued that reputation, if converted into brands/trademarks, can be the most valuable asset for a company. While all companies claim to have “brand”, typically the company’s name but it is mostly...more
In This Issue:
- Mark Melton Has Become Of Counsel To The Firm
- Franchisor 101: Personal Liability In New York For A Franchisor's Owners
- Franchisee 101: Beer & Wine Franchisees Enjoy Protection From...more
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