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Legal and Regulatory Environment

Regulatory actions and enforcement activities - In 2025, regulatory oversight in China’s consumer sector underwent a series of developments, with authorities placing renewed emphasis on the safety and quality of consumer...more

Investment and M&A

China’s consumer sector entered a period of transition in 2025, marked by shifting consumption patterns, evolving regulatory expectations, and ongoing portfolio realignments across the industry. Against this backdrop, market...more

Latest Consumer Trends

While the overall trend landscape remained stable in 2025 (please refer to our last year's article on consumer trends in China: Horizon scanning for consumer goods sector in China – key trends and issues to watch in 2025),...more

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