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[Webinar] ADventures in Law CLE: Season’s Greetings, Season’s Risks – Stay Compliant This Shopping Season - December 18th, 12:30...

Join us for a festive deep dive into compliance essentials that keep your holiday campaigns merry and risk-free....more

[Podcast] AD Nauseam: ANA 2025 – Phyllis Marcus

On today’s special episode of AD Nauseam, Amy and Daniel broadcast live from the Association of National Advertiser’s annual conference. They’re joined by Phyllis Marcus, Director of the National Advertising Division, for an...more

Insights from NAD Director Marcus at Recent ANA Conference

We recently had the great good fortune to host a live AD Nauseam podcast at the 2025 ANA Masters of Advertising Law conference with Federal Trade Commission (FTC) Commissioner Melissa Holyoak and National Advertising Division...more

Staying Ahead of Enforcement: Practical Compliance with Automatic Renewal Laws

Automatic renewals, more commonly referred to as subscription services, have become a household topic (or maybe just in ours?) of advertising law enforcement. Subscription services – from streaming platforms to meal kits –...more

Insights from FTC Commissioner Holyoak at Recent ANA Conference

We recently had the great good fortune to host a live AD Nauseam podcast at the 2025 ANA Masters of Advertising Law conference with Federal Trade Commission (FTC) Commissioner Melissa Holyoak and National Advertising Division...more

[Podcast] AD Nauseam: Money Changes Everything

On today’s episode of AD Nauseam, Amy and Daniel discuss how the FTC approaches pricing and price disclosure issues, highlighting cases involving car dealerships, seafood companies, rental properties, and delivery services....more

Government Shutter Does Not Deter FTC from Creating Tax Telemarketer Shudders

As we enter the third week of the government shutdown, we notice that the FTC announced a brand-new consumer protection action, which is something we rarely see during a shutdown. The FTC is one of the federal agencies that...more

[Podcast] AD Nauseam: It’s My Life: Individual Liability

On today’s episode of AD Nauseam, Amy and Daniel explore the topic of individual liability as it relates to FTC cases, and the importance of listening to complaints and responding appropriately from the start....more

[Podcast] AD Nauseam: Every Breath You Take (Will Be Regulated)

On today’s episode of AD Nauseam, Amy and Daniel are joined by special guest, advertising associate Mike Ingram, to dive into the FTC’s first enforcement of the Inform Act, which requires online marketplaces to verify and...more

[Podcast] 2025 DSIR Deeper Dive: FTC Update

We’re back with a deeper dive into the 2025 Data Security Incident Response Report, which features insights and metrics from more than 1,250 incidents in 2024. This episode dives into the Federal Trade Commission under...more

[Podcast] AD Nauseam: An Ad Is Not an Ad

On today’s episode of AD Nauseam, Amy and Daniel explore the legal and regulatory challenges of deceptively formatted advertising, often referred to as native advertising, focusing on how the FTC and NAD assess whether...more

[Podcast] AD Nauseam: Senses Working Overtime

On today’s episode of AD Nauseam, Amy and Daniel explore how advertisers can substantiate sensory claims—such as taste, smell, and feel—through rigorous testing, with a focus on guidance from the ASTM E1958 standard and...more

[Podcast] AD Nauseam: Checking In With the FTC

On today’s episode of AD Nauseam, Amy Mudge and Daniel Kaufman discuss recent FTC enforcement trends, highlighting a return to traditional consumer protection cases such as fraud, earnings claims, and debt relief. They...more

DSIR Deeper Dive: Taking a Look at Privacy at the FTC - Six Months into the New Administration

It has been roughly six months since Andrew Ferguson took over as chairman of the Federal Trade Commission (FTC). Since that time, Mark Meador was confirmed as the third Republican commissioner (joining Commissioner Melissa...more

[Podcast] AD Nauseam: You Have Lesley Fair Notice Pt. 2

On today’s episode of Ad Nauseam, Amy and Daniel are back with national treasure, and all-around great person, Lesley Fair, a legal expert, distinguished law professor and former Senior attorney at the Federal Trade...more

Negative Option Rule No More: How To Comply in the Wake of the Eighth Circuit’s Decision

As promised in last week’s blog that covered the Eighth Circuit’s decision to vacate the Federal Trade Commission’s (FTC) Negative Option Rule (Click-to-Cancel Rule or Rule), we are back with some practical insights on and...more

Eighth Circuit Clicked to Cancel the FTC’s Negative Option Rule

Yesterday, the Eighth Circuit vacated the Federal Trade Commission’s (FTC) Negative Option Rule (Click-to-Cancel Rule or Rule) that was set to go into effect on July 14....more

[Podcast] AD Nauseam: You Have Lesley Fair Notice Pt. 1

On today’s episode of Ad Nauseam, Amy and Daniel are back with national treasure, and all-around great person, Lesley Fair, a legal expert, distinguished law professor and former Senior attorney at the Federal Trade...more

Legally speaking, what is a Labubu?

If you have been on the internet the past few weeks, you likely have seen the latest viral sensation: Labubu. Labubu is a small monster figurine with a mischievous smile, a furry body and endless opportunities to be used as...more

[Podcast] AD Nauseam: Survey Says: The Consumer Perception Study Series Pt. 2

In Part 2 of the “Survey Says” series, BakerHostetler partners Amy Mudge, Daniel Kaufman, and special guest Randy Shaheen dive deeper into the design and execution of consumer perception surveys. They explore how to select...more

[Podcast] AD Nauseam: I Want to Break Free – Free Claims!!

In this episode of AD Nauseam, Amy Mudge and Daniel Kaufman explore the complexities of advertising “free” offers, emphasizing the importance of transparency and compliance with FTC guidelines. They discuss how the term...more

FTC Hosts Workshop on Kids Safety on the Internet

We love hearing Commissioner Holyoak speak and were particularly heartened when she criticized the Khan FTC’s use of charged headlines in press releases and speeches, including calling targeted advertising “surveillance...more

[Podcast] AD Nauseam: Phyllis!

In this episode, Amy Mudge and Daniel Kaufman welcome Phyllis Marcus, the new Vice President of the BBB National Programs’ National Advertising Division (NAD), to discuss her transition into the role and her vision for the...more

FTC Delays Enforcement of Negative Option Rule Until July 14

The Federal Trade Commission (FTC) released a statement on May 9 deferring by 60 days its enforcement of certain provisions of the Negative Option Rule (the Rule). The bulk of the Rule’s requirements are now scheduled to go...more

[Podcast] AD Nauseam: Left to Our Own Devices

In this episode, hosts Amy Mudge and Daniel Kaufman discuss various health-related cases involving medical devices and FTC rulings. They delve into notable cases such as the QRay bracelet, which claimed pain relief through...more

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