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Firm Marketing Residential Real Estate

Read need-to-know updates, commentary, and analysis on Firm Marketing issues written by leading professionals.
ClientsFirst Consulting

Naughty or Nice List: CRM Pitfalls and Best Practices

ClientsFirst Consulting on

This year’s CRM Success Survey revealed key insights into the most common pitfalls and best practices for leveraging CRM systems....more

Legal Internet Solutions Inc.

My Marketing Isn’t Working, Now What?

You’ve put in the time, effort, and resources, but your marketing still isn’t delivering the results you expected. Sound familiar? Don’t worry—you’re not alone. Before you start overhauling everything, let’s take a beat and...more

Good2bSocial

The Complete Guide to Reputation Management for Law Firms

Good2bSocial on

Managing your law firm’s reputation is a crucial aspect of operating in today’s digital landscape. In my experience, I’ve come to understand that reputation management isn’t just about responding to online reviews or...more

Omnizant

Getting Your Law Firm’s Website Ready for the Holidays

Omnizant on

‘Tis the season for website updates! The holiday season can be a whirlwind, but it’s also a prime opportunity for law firms to connect with current and prospective clients....more

Passle

Scott Rubenstein of RubyLaw on The Power of Content in Legal Marketing - EP9: Passle CMO Series Digital Masterclass:

Passle on

In an industry where clients value the expertise of your professionals, content is a powerful tool to engage, nurture, and convert clients and prospects. In this episode of the CMO Series Digital Masterclass, Sam Page sits...more

Hsu Untied (by Richard Hsu)

Hsu Untied interview with David Lisson, Partner at Davis Polk

An interview with David Lisson, Partner at Davis Polk by Richard Hsu...more

Good2bSocial

Why Some Law Firms Are Not Seeing Results from Content Marketing

Good2bSocial on

Crafting a content marketing strategy that drives results requires a deep understanding of the different stages of the customer journey. It’s not enough to rely on one type of content, as different prospects are at different...more

Copo Strategies + Law Firm Editorial Service

You’re a selfish @%&! for not regularly producing thought leadership

Society benefits when knowledgeable people produce thought leadership. Get off the sidelines, get in the game, and start producing thought leadership. There’s no easy way to say this, so I’m just going to come out and say...more

Holland & Knight LLP

Podcast - Think Outside the Script

Holland & Knight LLP on

In this episode of "The Trial Lawyer's Handbook" podcast series, litigation attorney Dan Small discusses the best practices for writing a script for trial. Mr. Small shares that a script works when it's presented properly and...more

Decipher Investigative Intelligence

Nine Actions Smart Law Firms Take in Q4

The fourth quarter presents law firm leaders with a critical period for addressing strategic planning, financial management, and compensation adjustments. However, firms that extend their focus beyond immediate financial...more

Good2bSocial

How to Improve the Discoverability of your Law Firm’s Podcast

Good2bSocial on

Podcasting is a fantastic way for lawyers to boost visibility and build reputations. But let’s be honest—creating a podcast is only half the battle. Growing a consistent audience is where the real work begins. If your...more

JD Supra Perspectives

The Why and ROI of Thought Leadership: Insights from the Edelman-LinkedIn Survey

JD Supra Perspectives on

Rebecca Hnatowski shares content marketing insights and takeaways for lawyers from the recent Edelman-LinkedIn Thought Leadership Impact Report....more

JD Supra Perspectives

The Six Stages of AI Transformation in Law Firms

JD Supra Perspectives on

There’s a lot of talk of artificial intelligence “disrupting” the legal industry. What exactly does that mean? And what shape should firms expect this disruption journey to take?...more

Decipher Investigative Intelligence

Good Turnover or Bad Turnover? Four Ways to Analyze Your Firm

The average turnover for AmLaw 200 firms is 26.3 percent, according to analysis by Decipher Investigative Intelligence – so simply put, for every four lawyers at your firm, one will swap out every year. “Turnover” can be a...more

Parker Poe Adams & Bernstein LLP

Will Your Business's Marketing Tools Subject You to Third-Party Data Sharing Litigation?

It is challenging for businesses to maintain their competitive marketing edge while simultaneously reacting to ever-changing regulations on consumer data collection, usage, and sharing....more

Good2bSocial

Why Bluesky Could Be a Game-Changer for Law Firm Marketing

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Law firms are always looking for new ways to connect with potential clients and grow their online presence. That’s where Bluesky comes in—a decentralized social network that’s gaining popularity among publishers, developers,...more

Passle

Erika Galarneau of Cades Schutte on Bringing Local Culture into Your Firm's Marketing - Passle's CMO Series EP160

Passle on

Law firms are an important part of the communities they serve and, as such, should reflect the local culture in their brand and marketing. In today’s episode of the CMO Series Podcast, Charles Cousins is lucky enough to sit...more

Nelson Mullins Riley & Scarborough LLP

Strategic Hiring Meets Interview Preparation

Acquiring the right talent is critical to a firm’s growth. Strategic hiring decisions ensure that firms stay ahead of industry trends, expand into new practice areas, and maintain a competitive edge. By hiring laterals with...more

Good2bSocial

Year-Round SEO Strategies Every Law Firm Should Follow

Good2bSocial on

SEO is a continuous process, not a one-time effort. If you’re aiming to remain competitive and visible in search results for your firm, it’s crucial to maintain a consistent SEO strategy throughout the year. Instead of just...more

Holland & Knight LLP

Podcast - The Witness Outline

Holland & Knight LLP on

In this episode of "The Trial Lawyer's Handbook" podcast series, litigation attorney Dan Small discusses the best practices for organizing a trial and questioning witnesses. He highlights that no one approach is the same and...more

Copo Strategies + Law Firm Editorial Service

Want to outflank your competitors? This is the two-part series you should be publishing in December.

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains the two-part blog post, client alert, or bylined article lawyers should be publishing every December to reinforce to their...more

Beacon Insights by JD Supra

Popular Reads on JD Supra

Good work, smart folks: a look at some of the most widely read news, updates, and analysis published on JD Supra during November, 2024....more

Passle

Growth & Gratitude: Part 3 - Passle CMO Series Podcast Thanksgiving Special

Passle on

In this special Thanksgiving edition of the CMO Series Podcast, we take a moment to reflect on the incredible mentors and leaders who have shaped the careers of some of the brightest minds in legal marketing. Our amazing...more

Omnizant

Minimizing Decision Paralysis in the Attorney Selection Process

Omnizant on

Decision paralysis impacts people who struggle to make a decision, often because they’re faced with too much information or too many options. Your website may be contributing to people’s frustration and exhaustion when trying...more

Passle

A Season of Gratitude: Part 2 - CMO Series Podcast Thanksgiving Special

Passle on

In this special episode, we’re joined by a group of incredible leaders from the legal marketing industry who reflect on the mentors and pivotal figures that have influenced their careers. They share their experiences,...more

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