Often, a compliance team may have an archiving solution in place, only to discover their archives aren’t capturing their full dynamic site experience. Sometimes, they find that their archives haven’t captured anything at all beyond a login screen. Or they discover they’re only archiving a single customer experience when there are dozens of possible experiences that are being missed. Some legacy archiving tools require multiple logins or preliminary steps—the very type of effort that an advanced CMS promises to relieve. This is why your archiving tool should be on par with your website experience: there should be no compromise between website innovation and regulatory compliance.
These are features you should expect from your compliance archiving solution:
Captures Functional Dynamic Content
By using dynamic capture technology, you can create operational website archives that demonstrate precisely what customers experienced on the live site at the time of capture. This includes all dynamic content, from videos and audio to rotating carousels to interactive content, such as hover-over capabilities and fillable forms.
This produces a major competitive advantage over static captures relying on PDF or image files, especially when it comes to proving compliance. Additionally, when coupled with advanced search and alert features, compliance verification becomes straightforward and defensible.
Archives All Possible Unique User Journeys
When a website allows for a personalized user experience, capturing the entire customer journey and each of its potential iterations is an essential component of establishing regulatory compliance for every visitor.
For example, you might need to demonstrate the granular options that a prospective customer saw based on their location, gender, age, account type, etc, including each branch along the path that leads to any given final data point.
With a powerful archiving solution, you should be able to customize archiving with those, or other, parameters and scope any customer journey available on your live site, retracing your customers’ potential steps within your archive to demonstrate regulatory compliance.
Automatic Site-Mapping
Updating a site map every time your marketing team has added or removed pages can be time-consuming and prone to error. Archiving solutions should be able to find all new pages and capture them without any extra effort on your part by automatically discovering links within a parent page and then crawling all of the linked webpages, creating dynamic captures of each.
Customized Alerts And Notifications
Even if an archiving system captures all pages, compliance teams may not realize there is a problem until their audit, which may only be scheduled quarterly, biannually, or even annually. A modern archiving solution can create customized alerts for whatever you need to know about your captured website. You can receive daily alerts on everything from missing SEC disclaimers and privacy law opt-out buttons to missing accessibility features for ADA compliance or capture notifications when areas of your website are broken and more.
Future-Proof Your Compliance Archiving Solution
If you have a complex, dynamic website—whether it’s created using an advanced CMS like Adobe Experience Manager, Sitecore Experience Manager, Drupal, or some other tool or combination of tools—you should ensure that you also have dynamic web archiving capabilities to future-proof your compliance archiving solution.
When your archives are fully functional and interactive – including every customized and personalized variant – and incomplete static captures, missing versions of sites, constant verification and stress, and the need to update your site maps are all in the past, you can create dynamic, user-friendly websites without feeling constrained by regulatory compliance requirements.
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