In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through five topic areas for future thought leadership content that are hiding in your law firm's awards submissions:
1. "Best practices" or "How we did it" analyses of the kinds of matters your firm included in its submissions
2. Industry-specific See more +
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through five topic areas for future thought leadership content that are hiding in your law firm's awards submissions:
1. "Best practices" or "How we did it" analyses of the kinds of matters your firm included in its submissions
2. Industry-specific insights gleaned from the work your firm did for various organizations within a single industry
3. Innovative approaches to litigation, deals, and legal disputes generally
4. Innovative uses of technology
5. Innovative approaches to staffing legal matters
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+ Learn more about the Law Firm Editorial Service at https://www.lawfirmeditorialservice.com
+ Learn more about Copo Strategies at https://www.copostrategies.com
+ Want to learn more about the best practices in legal content marketing and thought leadership marketing? Check out Legally Contented, the legal industry's content marketing podcast, on your favorite podcast platform.
+ Learn more about Wayne Pollock at https://www.linkedin.com/in/waynepollock
+ Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients’ second choice?
Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients’ top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage):
https://www.lawfirmeditorialservice.com/legal-thought-leadership-accelerator
+ Do you have any idea how much revenue your law firm is missing out on by its lawyers writing their own thought-leadership marketing content?
Visit https://www.WriteLessBillMore.com to access a free thought-leadership cost calculator.
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