Tune in as Ian Turvill (CMO, Freeborn & Peters LLP), moderator Holly Amatangelo (education director, LMA) and Tricia Lilley (CMO, Fox Rothschild LLP) discuss how the LMA's BoK helps legal marketers today and in the future; break down the different domains and competencies that make up the BoK; and share insights into how legal marketers can utilize the BoK to be successful in their roles.