The “Other Girl” Meme Applied to Law Firms

Adrian Dayton
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This really stupid stock photo went viral over the last couple weeks and became a meme. The basic concept is that a guy walking with his girlfriend stops to checkout a different girl that looks almost exactly the same as his current girlfriend.

So I started chatting with Molly Porter, Director of Marketing at Seyfarth Shaw LLP and we started to brainstorm a few ideas for good versions of this that relate to law firms and professional services marketing. Keep in mind, these are things we have seen at OTHER firms, not at any of the current firms we work with.

In a similar vein:

And this one probably never happens at your firm:

And for those trying to push business improvements…

Finally, this one I happen to have probably benefited from personally over the years.

Have some ideas for a few of your own? You can use this meme generator to create them- https://imgflip.com/memegenerator/112389255/Guy-checking-out-another-girl just make sure you post them in the comments so we can add them to the post.

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Adrian Dayton
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