February 5th, 2026
9:00 AM PST
When the stakes are high, credibility is everything. Trial teams must balance tenacity with restraint, ensure testimony is delivered authentically, and speak to jurors in a way that builds trust rather than erodes it.
In this IMS Elevate episode, IMS Senior Strategy and Jury Consulting Advisor Christopher J Dominic welcomes Attorney and Founding Member @Keely Duke of Duke Evett, PLLC to explore how she approaches difficult cases, prepares corporate witnesses for the courtroom setting, and maintains credibility as the foundation of effective advocacy.
Do not miss Keely’s insights on:
- How to balance aggressive advocacy with credibility in front of a jury
- Why overselling arguments can undermine trust and weaken persuasion
- Practical approaches to help witnesses simplify and humanize their testimony
- Advice for young litigators striving to become first-chair trial attorneys
RSVP today and join the conversation about how credibility, preparation, and authenticity shape juror perception and influence case outcomes.
