Welcome to the Holiday Guide 2021

Hogan Lovells

The holiday shopping season is upon us once again and this year, as last, continues to present challenges for consumer companies and retailers. Omnichannel is growing in prominence as consumers maintain their reliance on e-commerce, but tentatively return to in-store shopping. The rise and rise of influencers is evident as they gain share of voice at the expense of brand advertising. Supply chain issues persist causing concern and the need for careful mitigation plans. But all is not lost, as the Hogan Lovells Retail and Fashion team is delighted to bring you our festive e-book, packed with articles from all corners of the world and on all of the topics that matter to you including...

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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