Over thirty organizations sent a letter to California state Attorney General Xavier Becerra this week arguing that the lawmaker should delay enforcement of actions under the California Consumer Protection Act (CCPA) in light of the COVID-19 outbreak.

CCPA, a state data privacy law that allows consumers to learn what personal information businesses hold about the consumer, request deletion of that information, and opt out of their information’s sale, among other rights, went into effect January 1, 2020, but enforcement actions are not set to begin until July 1.

In the letter, the coalition of signees, which includes the Association of National Advertisers, UPS, the California Chamber of Commerce, and the Internet Coalition, explained they “are concerned that given current events and the presently unfinished status of the regulations implementing the CCPA, businesses will not have the operational capacity or time to bring their systems into compliance with the final regulatory requirements by July 1, 2020.” California regulators are still fleshing out the details of the law, having provided a second set of revised draft regulations on March 11, 2020.

The coalition asked that enforcement be postponed until January 2, 2021. If granted, a delay in enforcement would present companies with time to address meeting the requirements of CCPA under the new operational conditions imposed by the COVID-19 pandemic event.

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