McDermott Will & Emery

August 12th, 2021
12:00 PM - 1:00 PM EDT

As alcohol products compete in an increasingly competitive marketplace, how do you differentiate as a brand while being mindful of regulatory landmines? Join us for the second webinar in our Alcohol Quarterly Update Series on August 12. The head of our Alcohol Regulatory practice and a former lead attorney at the Federal Trade Commission (FTC), who is now an Antitrust partner, will discuss consumer protection considerations. Register today.

We’ll dive into a variety of topics relevant to consumer-facing brands:

  • E-commerce, the rise of direct-to-consumer (DTC) shipping and navigating the web of state consumer protection laws
  • Priorities at the FTC and Alcohol and Tobacco Tax and Trade Bureau (TTB) and how to steer clear of inquiry
  • Advertising, claim substantiation, competitor claims, sweepstakes and promotion
  • Product labelling issues and avoiding red flags
  • Social media compliance and negotiating influencer agreements

SPEAKERS

Alva C. Mather

Partner | Washington, DC

View Profile

Lesli C. Esposito

Partner | Washington, DC

View Profile

Nichole D. Shustack

Counsel | Washington, DC

View Profile

 
×