Ari Kaplan
Ari Kaplan Advisors

United States
Areas of Practice
  • Business Development
  • Legal Marketing

Exhibit Emotional Intelligence at Law School This Fall

Law students should be excited about the sea change afoot. With a focus on networking, business development and relationship building, there is an unprecedented collaboration occurring between those institutions that produce…more
 /  Law Firm Marketing

3 Easy Ways to Create Effective Follow-Up Opportunities

One essential component of professional success, from student to senior partner, is effective follow-up. This article offers three easy ways to create opportunities to reconnect with clients, prospects and potential employers…more
 /  Law Firm Marketing

I Know This Scares You Too...

The irony about engaging an audience is that regardless of the message, it is the sincerity in our stories that people usually remember. Similarly, the people with whom you are connecting are more likely to remember your…more
 /  Law Firm Marketing

5 Ways to Raise Your Profile This Summer

The monthly newsletter from Ari Kaplan Advisors is designed to provide quick tips for individuals and organizations to raise their profiles. It contains links to resources for marketing and professional development. The HTML…more
 /  Law Firm Marketing

Five Ways to Find Opportunity in a Faltering Economy

I taught English in various summer camps, as a college student. Fast-forward 17 years and to my surprise, one of the campers saw my profile on the social networking website Facebook (after no contact for almost two decades) and…more
 /  Law Firm Marketing
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