Donna Seyle - Law Practice Strategy

108 Montesano St.
Santa Cruz, California 95062, United States
Contact: Donna Seyle
Phone: 831-332-2243
Areas of Practice
  • Business Development
  • Firm/Practice Management
  • Software & Technology
  • Training & Education

Practice/Organization Description

LPS is a system that enables solos and small boutique firms to build successful practices based in the principles of cost-containment and project management, and the integrated use of content marketing, technology and fixed, or alternative, pricing. Solos and small firms can be competitive and successful by:

Using project management systems

Using Content Marketing Techniques

Establishing a virtual law practice, or elawyering

Offering clients fixed pricing or other alternative fee models

Using efficient legal technology

The key to using each of these elements to create a successful practice is perspective. Viewing each one separately may stimulate interest and a certain amount of enthusiasm. But by integrating them into a strategy where each element enables the other, their synergy begins to emerge.

LPS offers group training and individual consultation to help lawyers develop a proactive, or entrepreneurial, mindset and the integrated use of these elements as a viable means start and maintain a successful law practice. The end result is the creation of an individual practice management design that is financially sound and aligned with their values.

Law Practice Strategy tracks the course as law practice management evolves to take us into the future of our profession. Inevitably, this evolution will change not only HOW we do law, but WHY we do law. For me, and I hope for you, there is even more to this venture than helping lawyers become entrepreneurs. At a recent conference, I had the privilege of sitting across the table from Ralph Baxter of Orrick, Herrington & Sutcliffe in San Francisco, recently named innovative managing partner by Baxter has turned Orrick from a 200-lawyer local firm to a 1,100-lawyer global firm, instituting innovation all along the way. As our group discussed the use of alternative fee agreements, Baxter commented: "This [the inability of consumers to afford legal representation] is about access to justice. It's a public policy issue."

I look forward to contributing to the solution to that problem in some small way, and to helping lawyers find a new way to forge their future.

Bar Admissions

California State Bar


J.D., Southwestern University School of Law, Los Angeles

Professional Associations & Memberships

State Bar of California

Law Practice Management - Technology Section, Cal Bar

American Bar Association

Law Practice Management Section, ABA

eLawyering Task Force, ABA

California Association of Realtors

National Association of Realtors

This profile may constitute attorney advertising. Prior results do not guarantee a similar outcome. Any correspondence with this profile holder does not constitute a client/attorney relationship. Neither the content on this profile nor transmissions between you and the profile holder through this profile are intended to provide legal or other advice or to create an attorney-client relationship.

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