Larry Bodine
The National Trial Lawyers Association

691 Wingate Road
Glen Ellyn, IL 60137, United States
Phone: 630-942-0977
Fax: 630-282-0472
Areas of Practice
  • Information & Data
  • Research & Writing Services

Using Video in Law Firm Marketing

Legal marketing hit an inflection point when Pew Internet Research announced that the No. 1 reason people go online is to view a video. The reason is simple: people collect information visually and prefer to watch an…more
 /  Law Firm Marketing

The Double-Dip Recession is Here - Top 10 Ways It Will Affect You

We're definitely in a double-dip recession, and it will affect consumers clients in divorce, credit cards, bankruptcy, real estate, traffic tickets, job discrimination, litigation, immigration, wills and crime…more
 /  Criminal Law, Family Law, Immigration Law, Law Firm Marketing, Personal Injury

Every attorney needs a personal marketing plan, and every plan has four elements

A personal marketing plan is a necessity for an attorney's success. The four key elements are client referrals, lawyer referrals, trade and business associations and the Internet…more
 /  Law Firm Marketing, MLM / Direct Sales
Todd Janson v., Inc.

Federal Court Rules that LegalZoom Self-Help Service is Unauthorized Practice of Law

A federal district court, applying Missouri law, ruled in a summary judgment motion, that's self-help legal document preparation service is unauthorized practice of law. The service goes beyond self-help because of…more
 /  Civil Procedure, Civil Remedies, Constitutional Law, Law Firm Marketing

Adios, Facebook and Twitter ... Hello Google+

With G+, lawyers can follow a client, send messages to chosen recipients, and collect information on any topic and share it for business development purposes…more
 /  Law Firm Marketing, MLM / Direct Sales

Memo to Senior Partners: Motivating Younger Lawyers to Generate New Business

There is a way for senior partners to spur young lawyers to do business development activities, and even get them to make more money for you…more
 /  Law Firm Marketing, MLM / Direct Sales
Todd Janson v., Inc.

LegalZoom Sued on Whether Online Software is Practicing Law

In a class action lawsuit, plaintiffs allege that LegalZoom's server-based decision-tree software is engaged in the unauthorized practice of law and is a "law business" as defined in Missouri statutes. U.S. District Judge…more
 /  Civil Remedies, Law Firm Marketing
New Jersey Ethics Ruling on Internet attorney-client matching company

Lead-Generation Website Found to be Misleading for Failure to List Participating Attorneys

A website designed to generate leads for 15 bankruptcy attorneys is not an impermissible referral service. However, it violated NJ ethics rules for being misleading by not listing participating lawyers and stating the lawyers…more
 /  Law Firm Marketing
Amendment of Rule 7.3 of the Michigan Rules of Professional Conduct

Michigan Supreme Court Adds Restrictions to Lawyer Marketing

Increasing burdens on small law firms, the state supreme court added restrictions on contacting potential clients, and required that "Advertising Material" appear on marketing materials…more
 /  Civil Procedure, Law Firm Marketing, MLM / Direct Sales, MLM Consulting / Network Marketing

3-Lawyer Firm's $50,000 Marketing Makeover Gets a Thumbs Up

The $50,000 Marketing Makeover that LexisNexis awarded to the 3-lawyer St. Louis firm of Case Rajnoha & Boudreau is a beauty according to 15 criteria…more
 /  Law Firm Marketing

The Tectonic Shifts in Law Firm Marketing

Over-the-top competition is forcing lawyers to develop social interactive skills, get out of the office and meet people. Many find clients with the Web and social media, and others profit from business development training…more
 /  Law Firm Marketing, MLM / Direct Sales

New Data: Law Firms Must Create Mobile-Friendly Websites

More than half of smartphone users say they prefer using their smartphone to access the Internet over using a computer. Law firms must adapt their websites to be viewed on a 2-1/2 inch screen…more
 /  Law Firm Marketing, MLM / Direct Sales

What’s Hot and What’s Not – in Business Development

Are you using LinkedIn, video, and QR codes? That's hot! Are you buying yellow pages ads, paying women less, and marketing at the wrong time of day? That's not hot!…more
 /  Law Firm Marketing, MLM / Direct Sales

LinkedIn Seen as Most Important Social Network

On social media, the most important presence is on LinkedIn, according to new data. Twitter and YouTube were also viewed as "important." Facebook was not…more
 /  Law Firm Marketing, Law Practice Products & Services

Put a Twitter "Follow" Button on Your Blog or Website

Now you can add the new new Twitter "Follow" button to your website and blog. Also, check out a charting service that displays the growth of your follower fan base…more
 /  Law Firm Marketing, MLM / Direct Sales
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