News & Analysis as of

Advertising to Minors

Gordon Rees Scully Mansukhani

Ultra Processed Food (UPF) Litigation Lands in Mississippi

Ultra-processed food (UPF) litigation has officially arrived in Mississippi. Earlier this month, a 174-page complaint was filed in the Southern District of Mississippi alleging that a number of major consumer defendants...more

Cozen O'Connor

TikTok Can’t Scroll Past Kentucky’s Lawsuit

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Kentucky AG Russell Coleman’s lawsuit against TikTok Inc. and affiliated entities (collectively, “TikTok”) will proceed after a state court denied the platform’s motion to dismiss claims that it used addictive design features...more

Bradley Arant Boult Cummings LLP

The Kids Aren’t Alright: Kids Online Safety Act and Marijuana-Related Speech

What’s old is new again. The beginning of the year has brought us a sense of renewal, and taking a cue from Congress, we are revisiting some issues in a new light....more

Pillsbury Winthrop Shaw Pittman LLP

Meeting Your 2025 Annual Children’s Television Programming Reporting Obligations

The deadline to file the 2025 Annual Children’s Television Programming Report with the FCC is January 30, 2026, reflecting programming aired during the 2025 calendar year. In addition, commercial stations’ documentation of...more

Troutman Pepper Locke

Florida AG Sues Retailers for Alleged Violations of Nicotine Product and Consumer Protection Laws

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The Florida attorney general (AG) recently initiated legal proceedings against several Florida smoke shops, alleging violations of state law related to the sale and marketing of illegal nicotine products, particularly vapor...more

Troutman Amin LLP

NO CHILD’S PLAY: Disney fined $10 Million for Failing to Designate YouTube Videos as “Made for Kids”

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Disney is set to pay $10 million to settle allegations that it violated the Children’s Online Privacy Protection Rule (“COPPA Rule”) by failing to properly label videos that it uploaded to YouTube as “Made for Kids” (“MFK”)....more

Cozen O'Connor

FL and SC Level Up Enforcement Against Roblox Over Child Safety Concerns

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Florida and South Carolina are the latest states to take enforcement action against Roblox Corporation, which operates a popular online gaming platform used predominantly by children and teens....more

Bradley Arant Boult Cummings LLP

Great – Just When I Discovered Consumable Hemp Products, They’re About to Be Illegal?

I suspect my entry into the hemp market was similar to many of yours. I have never been a regular consumer of THC and consider myself a rule follower. A few years ago, I noticed new cannabis boutiques popping up in my...more

Fox Rothschild LLP

TikTok’s New Domestic Owners Still Face an Array of State Consumer Protection Claims Over Unfairly Targeting Minors

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The war over TikTok has many battle lines. A Biden era law that would have banned TikTok as of January 1, 2025 if it didn’t find a U.S. owner for its operations here was aimed at national security concerns. Congress passed...more

Kelley Drye & Warren LLP

CARU Releases a Risk Matrix for Using Generative AI with Kids

The Children’s Advertising Review Unit (or ​“CARU”) recently released Generative AI & Kids: A Risk Matrix for Brands & Policymakers, a framework to help companies that market to children mitigate potential risks related to...more

Kilpatrick

Reflections on the 2025 NAD Advertising Law Conference

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The recent 2025 NAD Conference provided a deep dive into many areas of advertising law. While a few sessions discussed the obvious hot-button topic of the year—artificial intelligence—there were many other timely topics...more

Kelley Drye & Warren LLP

MrBeast Serves up a Feast of Issues for CARU

Last week, the Children’s Advertising Review Unit (or ​“CARU”) announced a decision involving MrBeastYouTube and its affiliate Feastables. The decision covers a range of issues that frequently come up for companies that...more

Cozen O'Connor

State AGs Launch Wave of Lawsuits Over Youth Safety Practices on Major Tech Platforms

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Louisiana AG Liz Murrill sued Roblox Corporation, alleging violations of state consumer protection law, and asserting claims of negligence, public nuisance, and unjust enrichment. The complaint alleges that Roblox, a popular...more

Hudson Cook, LLP

Texas AG Opens Investigation into AI Developers for Allegedly Misleading Children with AI-Generated Mental Health Services

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On August 18, 2025, Attorney General Ken Paxton announced the opening of an investigation into two artificial intelligence (AI) developers for potential deceptive trade practices and misleading marketing. According to the...more

American Conference Institute (ACI)

[Event] 9th Advanced Summit on Food Law Regulation, Compliance and Litigation - April 29th - 30th, Chicago, IL

Attend ACI’s 9th Advanced Summit on Food Law Regulation, Compliance and Litigation to connect and reconvene with industry leaders and acquire invaluable insights to surmount the latest challenges facing the food industry....more

Fenwick & West LLP

COPPA’s Coming of Age: Key Compliance Changes in FTC’s Final Rule

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On January 16, 2025, the Federal Trade Commission (FTC) finalized amendments to the Children’s Online Privacy Protection Act (COPPA) Rule (Final Rule), which completes the process that started back in 2019 when the FTC sought...more

Venable LLP

Marketing to Children: An Excerpt from the Advertising Law Tool Kit

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Join us as we spotlight select chapters of Venable’s popular Advertising Law Tool Kit, which helps marketing teams navigate the legal risk of campaigns and promotions....more

Bennett Jones LLP

Ontario iGaming: New Amendments that Restrict Advertising and Marketing Activities

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On August 29, 2023, the Alcohol and Gaming Commission of Ontario (AGCO) announced amendments to its Standards for Internet Gaming (Standards) and released further guidance on its implementation on February 8, 2024. These...more

Dorsey & Whitney LLP

Looking Down the Road: Data Privacy Priorities in 2024

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2023 brought a surge of data privacy developments, with a large expansion of state comprehensive privacy laws, litigation of new claims based on older laws (e.g. wiretapping and VPPA cases), increased scrutiny on data...more

Venable LLP

New York Proposes Bill Targeting Unhealthy Food Advertising to Children, with Broader Implications

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Last month, New York quietly proposed a bill intended to protect children from advertising of unhealthy foods and the "disastrous health outcomes that follow the overconsumption of these products," suggesting that such...more

Husch Blackwell LLP

Will FTC’s New Endorsement Guidelines Dent Usage of Social Media Influencers in 2024?

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In May 2022, when the Federal Trade Commission (FTC) proposed updates to its Guides Concerning Use of Endorsements and Testimonials in Advertising (Guides), it had been 13 years since the Guides were updated. Much has changed...more

Hinch Newman LLP

FTC Advertising Law Alert: Proposed Revisions to the COPPA Rule

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The Children’s Online Privacy Protection Rule requires operators of websites and online services that are directed to children under 13 years of age, or that have “actual knowledge” they are collecting personal information...more

BakerHostetler

The View from the ANA Kids Table [ANA Children’s Advertising Recap]

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The Association of National Advertisers (ANA) Masters of Advertising Law Conference took place in sunny Orlando, Florida – aka The Happiest Place on Earth. And what a fitting location to discuss the flurry of activity in the...more

American Conference Institute (ACI)

[Event] 7th Annual Forum on Advertising Claims Substantiation - February 8th - 9th, New York, NY

While the modalities of advertising may change, advertising’s core tenant of claims substantiation remains an unwavering constant. As such, legal and regulatory professionals in marketing and advertising set their calendars...more

BakerHostetler

No Silver Bullet: The FTC’s Staff Report on Kids’ Digital Marketing Workshop

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When the FTC announced it was doing a workshop focused on children’s digital marketing that would be followed by a Staff Report, I was as giddy as a kid on Halloween. But now I feel like I got more tricked than treated,...more

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