News & Analysis as of

Consumer Confusion Cease and Desist Orders

McDermott Will & Schulte

Solidarity: Union’s commercial use may be Lanham Act violation

The US Court of Appeals for the Ninth Circuit reversed and remanded a district court’s dismissal of a Lanham Act action, finding that this case was not the rare instance where there was no plausible likelihood that a...more

Roetzel & Andress

Baylor University v. Boston University: What the BU Battle Means for Your Brand

Roetzel & Andress on

Baylor University filed a trademark infringement lawsuit against Boston University, claiming that Boston’s use of an “interlocking BU” logo is confusingly similar to Baylor’s federally registered trademark, that also features...more

Lewitt Hackman

Franchisee 101: Muscling Through the Competition

Lewitt Hackman on

A Minnesota district court issued a preliminary injunction against a former franchisee who engaged in a competing business during the franchise relationship. Snap Fitness, Inc., a gym franchisor, entered into a franchise...more

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