News & Analysis as of


Franchising and virtual reality and augmented reality – what legal issues you need to be considering now

by Dentons on

With predictions that Virtual Reality arcades may be a new trend, the time has come for franchisors to seriously consider the impact on franchising of the growth in Virtual Reality (VR) and Augmented Reality (AR). Although...more

What Hotels Should Prepare for When Integrating Augmented Reality Games at Their Destinations

by Garvey Schubert Barer on

The future has arrived, and it has a strange sense of humor. Pokémon Go — an “augmented reality” game that requires players to travel to real world locations to capture imaginary monsters through apps on their mobile devices...more

Business Litigation Report - October 2016

Structuring Foreign Investment to Ensure Treaty Protection - Although it is common practice for businesses to structure their investments abroad through jurisdictions that maximize tax and other advantages—such as the...more

October 2016: Entertainment Litigation Update

Pokémon GO: What Legal Pitfalls Await Augmented Reality Games? On July 6, 2016, Pokémon GO launched in the United States to immediate popularity—more than 45 million people downloaded and played the game on their smartphones...more

Augmented Reality, and the Inevitable Regulations, Go!

Well before Pokémon Go burst onto the mobile gaming scene in July, we had written about some of the pitfalls associated with AR gaming. When the game netted some 45 million daily users in just a few weeks, we talked about...more

Emerging Trends Newsletter - Q3

by Stinson Leonard Street on

We are thrilled to bring you the third installment of Stinson Leonard Street's Emerging Trends newsletter. We are proud of the depth and breadth of experience and knowledge across our firm's 13 offices nationwide and are...more

The Tech Industry’s Next Frontier?

by Robins Kaplan LLP on

Tongue-in-cheek references to Pokémon Go as a health App aside, maybe the tech industry is on to something. In the U.S., seven out of every ten deaths are due to chronic diseases, such as diabetes or heart disease. Perhaps...more

Cell Phones at the Workplace: Protecting Employee Safety

by Seyfarth Shaw LLP on

Seyfarth Synopsis: As OSHA’s enforcement relating to employee cell phone use gains more notoriety, it can be expected that it will have a significant collateral impact on law enforcement at all levels to address this hazard....more

Employment Law Navigator – Week in Review: October 2016

by Zelle LLP on

Last week, California Governor Jerry Brown signed a law that requires employers to prove they are not paying workers differently because of their race or ethnicity. This new requirement builds on California’s Equal Pay Act,...more

Crash Augments Reality — Pokemon Lessons (Hopefully) Learned

In my previous blog, I discussed the perverse role new safe-driving technology plays in vehicles on the road today. In this blog, I discuss the dangers associated with what I call GWD (Gaming While Driving), specifically the...more

Construction E-Note - September 2016

by Burr & Forman on

Pokémon Go is the newest craze to hit smartphones, finding colossal success in America. Some estimates claim that five percent of all android users had installed the game on their phones within one week of launch. Nintendo’s...more

The Employment Law Authority - July/August 2016

On June 27, 2016, in National Federation of Independent Business et al. v. Perez, et al., the U.S. District Court for the Northern District of Texas (Lubbock Division) granted Plaintiffs’ Motion for a Preliminary ...more

Future of Augmented and Virtual Reality Revealed in Perkins Coie and Upload Survey

by Perkins Coie on

Could 2016 be the year when augmented reality (AR) and virtual reality (VR) finally take off? The launch of Pokémon Go in July took the world by storm, with downloads of the AR game reaching more than 100 million within...more

Pokémon, No!

by Fisher Phillips on

There is something a little bit different about going back to school this year: your school is filled with Pokémon, awaiting capture by your students, employees, and visitors. By now, you are probably familiar with Pokémon...more

Second Pokémon Go Alliance Announced: SoftBank

by Reed Smith on

The international phenomenon surrounding the mobile game Pokémon Go has captured the attention of marketers. As we have discussed before, until Niantic, the developer of Pokémon Go, makes sponsorship more readily available,...more

Does Pokémon GO Lure You in With A Dangerous Privacy Policy and Terms of Use?

by Jaburg Wilk on

For years, we have been lamenting that our young people spend too much time indoors playing computer games and not enough time outside or connecting with others. Yet, those same critics now condemn young Pokémon Go players...more

News of Note for the Internet-Minded – Pokémon Go Edition

Even as the initial furor surrounding the release of developer Niantic’s Pokémon-themed ap has subsided, the issues raised by the mass embrace of the augmented reality-flavored game continue to merit attention from lawmakers,...more

Pokémon Go in the Workplace: Catch all the Issues before They Catch You

by Nexsen Pruet, PLLC on

The new smartphone app, Pokémon Go, has taken the world by storm. This increasingly popular free game uses the GPS feature and camera of the player’s smartphone to capture creatures called “Pokémon” who appear on the user’s...more

Pokémon GO: An Indicator of Product Liability in the App Economy

by Wilson Elser on

As a big law firm involved in the defense of Product Liability cases, of course we are interested in how Product Liability law will evolve to address the App Economy. Mobile apps (apps) are software applications designed...more

Five Tips for Handling Pokémon Go in the Workplace

by Reed Smith on

In the past several weeks, Pokémon Go has taken the world, and many workplaces, by storm. If you’re concerned about reducing the negative impact that this game may be having on your employees’ productivity – and, more...more

Weekly Web Wrap-Up

Welcome to Sheppard Mullin’s Weekly Web Wrap-Up, a quick list of the past week’s top news in the social media, gaming, and virtual goods and currencies industries curated by Social Media & Games Team. Here are some of the...more

In Case You Missed It: Launch Links - August, 2016

by WilmerHale on

Some interesting links we found across the web this week: - Department of Commerce Now Accepting Privacy Shield - Self-Certifications: A Primer for Compliance and Self-Certification We’ve mentioned many times...more

Pokémon GO Exposes Risks of Bring-Your-Own-Device (BYOD) Policies

There’s no denying it: Pokémon GO is a phenomenon. The smartphone game, in which players use their mobile device camera and GPS to capture, battle, and train virtual creatures, was released in the United States on July...more

Pokémon Go Faces More Criticism

by King & Spalding on

Pokémon Go is a location-based augmented reality game in which players use their mobile device to catch Pokémon in the players’ real-world surroundings by utilizing the camera, GPS, and gyroscope features of the mobile...more

Pokemon Go Away: Monsters Creating Nuisance Problems

by Lewitt Hackman on

This game has been all the rage since July. Engadget reports over 100 million downloads of Pokemon Go, racking up $10 million each day in revenue for game makers Niantic, The Pokemon Company and Nintendo. It’s a beast. ...more

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