Law firm marketing is a competitive business. And there are many reasons why certain law firms fail to thrive or even survive.

However, in working with more than 8,000 attorneys over the years, I’ve discovered that there are essentially 3 main reasons why attorneys succeed in growing their practices:

Time.?

Attorneys who succeed in marketing and growing their firms dedicate time to law firm marketing. It may not always be their time, but they have someone who tends to the knitting day in and day out. They know that the world is full of lawyers who don’t take the time to market themselves – and they use this to their advantage consistently...