Seth Godin said it well:
Being best in the world is seriously underrated.
There is plenty of scientific research showing that Seth Godin’s point is right.
If you want to learn why you want to be thought of as best in the world, read: 21 Reasons You Must Become an Expert.
I hope you are not a young lawyer who thinks:
There is no way I can be best in the world. I am too young. I am too inexperienced. I can never compete for business against …..He has far more experience than I have.
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