Adding Value in a Personal Way

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Sometimes you build relationships with potential clients before they even know you practice law. Several lawyers I coach have met potential clients on the sidelines of a soccer field or at a swim meet. (There is a lot of time to talk between your child’s races.)

James, a Dallas lawyer I coached knows more about metadata and what goes on with a computer than just about any other lawyer I know. When I first met James, he told me that going to networking events and making small talk was not high on his list of favorite ways to spend time.

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Published In: Firm Marketing Updates, Professional Practice Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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