Just two weeks ago, Ford said it was putting down the Mercury brand by year’s end and consolidating its luxury lines under the Lincoln nameplate. We thought, “Another one bites the dust.” And what a surprise, since the May 17 Automotive News just had carried a notice of C. J. O’Donnell’s appointment as group head of marketing for Lincoln-Mercury after his stint at Jaguar. Guess that’s a limited engagement.
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