Forever Living Products v. Blannter, 1986 WL 969 (D. Arizona 1986) (Not Reported)

Forever Living Products v. Blannter

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The Court found that a company can be liable under the anti-trust laws for prohibiting its distributors from carrying competing products, but that the regular prerequisites in an anti-trust action apply in the MLM industry just like any other. To run afoul of the Sherman and Clayton Acts, a company's actions must result in an injury to competition. Because Forever Living held such a small segment of the market in question, the court held that it could not exercise its market power to injure competition.

Full case and summary are available online at: http://www.mlmlegal.com/legal-cases/ForeverLivingProducts_v_Blannter.php


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Published In: Antitrust & Trade Regulation Updates, Civil Procedure Updates, MLM / Direct Sales Updates, MLM Consulting / Network Marketing Updates

Reference Info: Federal, 9th Circuit, Arizona | United States

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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