The COVID-19 pandemic is an unprecedented event in human history, with massive impacts on people and organizations around the world. Companies in the United States have been evaluating and responding to the crisis for several weeks, but the unique nature of the event makes it difficult to predict how future stages will unfold. We study charts and graphs showing how the disease has impacted various groups, but no one can describe with certainty how we will move from the current reality to “business as usual.”

Companies should leverage the experiences and perspectives of their boards as they navigate this crisis. The diversity of skills, experiences, and perspectives can help each company navigate this unprecedented time. No single officer or director will have a play-book for the company to follow, but these company leaders should collaborate to provide the direction that is most likely to ensure success.